With TMR’s Facebook Insights Connector, you can quickly turn data into interactive dashboards, highlight KPIs, and deliver impactful insights to clients within minutes. Before connecting Facebook Insights data with Looker Studio, ensure you have the following permissions:
Required permissions
To connect Two Minute Reports to Facebook Insights, you need Administrator access to the Pages you want to pull data from. If you’re connected with Business Manager, you’ll need at least Page editor access to those pages.
Learn more about adding permissions to a Page and adding users to a Page in Business Manager.
Your account needs Partial access to the linked page if you’re using the new Pages experience.
Once you confirm these prerequisites, follow the steps below to connect your Facebook Page Insights to Looker Studio via TMR.
Step 1: Streamline your Facebook Insights account in Looker Studio
- Go to https://apps.gox.ai/ and choose Two Minute Reports for Looker Studio.
- Select Facebook Insights from the list of connectors.
- Connect your Facebook Insights data by clicking New Connection to create your Connection in Looker Studio.
- The Adding new connection dialog box will appear. Here, you can connect the required Facebook Insights account in two easy steps:
- Creating a Connection: Name your Connection and authorize the email associated with your Facebook Insights account.
- Select accounts to use: Enable the accounts you want to run queries. Once done, Speedboost is automatically activated, allowing you to retrieve Facebook Insights data within seconds. Please note that you cannot run queries from disabled accounts.
Once an account is enabled, Speedboost performs two key functions:
- Warm up – Prepares your account for faster data retrieval by caching your historical data.
- Periodic sync – Ensures your data stays updated automatically at regular intervals.
Step 2: Configure your Facebook Insights account with TMR
- In the Query Configs section, click + Add New.
| The Query Config allows you to group multiple accounts, making it easier to view centralized insights in your Looker Studio dashboard. |
- The Adding New Query Configuration dialog box will appear. Name the query config, select (from the list of enabled) accounts from the dropdown, and configure your Facebook Insights report. Once done, click Save.
You’ve successfully created a new configuration, which you can now use to extract data for your Looker Studio reports.
Step 3: Create your Facebook Insights report with TMR in Looker Studio
- After creating the Query Config, click Create Report in the top-right corner.
- Select the Query Config that you’ve created (in our case, it’s ‘Facebook Insights data’) from the list of options. Click Next and choose ‘Create report from scratch’ to open the Looker Studio dashboard.
- Once the Looker Studio dashboard opens, select your team and the required Query Config from the dropdown. Click Connect in the top-right corner.
- After clicking Create Report, you’ll be directed to the Looker Studio dashboard. Here, you can drag and drop the associated Facebook Insights metrics and dimensions to measure your Facebook page(s) performance.
- To make your Looker Studio report compelling, use charts and visualizations. Click Add a chart and choose relevant chart types to configure your dashboard.
For instance, you can use bar charts to visualize key trends such as post reach, engagement rate, and page follower growth over time. These insights help you identify which time periods or content strategies are driving the most interaction.
Note: We’ve also listed some common issues marketers face while running reports on Looker Studio and practical solutions to fix them. Read the full article here.
We hope you found this article helpful. If you have any questions, please contact our support team via support@twominutereports.com.