Connect Instagram Insights to Claude
Your Instagram insights data is ready. Ask Claude what content is working, who's engaging, and how your account is growing.
The Instagram Insights Data Claude Can Actually See
Once connected, Claude reads directly from your Instagram account — posts, Reels, Stories, follower data, and audience demographics and gives you real answers on what's working, what's not and who's engaging with your content.
Account Overview
- Total followers and net follower change
- Reach and impressions over a selected period
- Profile visits and link clicks
- Accounts reached vs. accounts engaged
- Website tap-through rate
Post Performance
- Reach, impressions, and engagement per post
- Likes, comments, saves, and shares
- Reach rate and engagement rate by post type
- Best and worst performing content
- Link sticker taps and profile visits from post
Reels
- Reel plays and unique accounts reached
- Likes, comments, shares, and saves
- Average watch time and completion rate
- Accounts reached — followers vs. non-followers
- Reel performance vs. feed posts
Stories
- Story views, reach, and exits
- Taps forward, back, and swipe-aways
- Link sticker and CTA taps
- Reply rate per story
- Frame-by-frame retention
Audience & Demographics
- Follower age and gender breakdown
- Top countries and cities
- Most active hours and days of the week
- Follower growth trend over time
- Reached audience vs. follower demographic
Video & IGTV
- Video views and average play time
- Completion rate by video length
- Audience retention by timestamp
- Account reach from non-followers
- IGTV series performance
Analyze your Instagram Insights Data with Claude
Use simple prompts to ask about your Instagram performance and get data-backed answers that help you understand which formats drive reach, when your audience is most active and what content is worth creating more of.
Which content formats are driving the most reach beyond our existing followers this month?
Reels are by far your biggest reach driver beyond followers — averaging 6,800 non-follower reach per post vs. 1,200 for feed photos and 800 for carousels. Your top 3 Reels this month all had a hook in the first 2 seconds and ran between 15 and 30 seconds. Your longer Reels (60 seconds and above) are averaging 40% lower non-follower reach.
Connect Your Instagram Insights Data to Claude in 3 Simple Steps
Set up your MCP connector once and start asking Claude questions using your real marketing data.
Create Your Free Account
Link to TMR Directory
Start Chatting with Claude
Now, Give Claude a Skill
Ready-made Claude Skills built for your Instagram Insights data — no prompting required to get started.
Run a Full Instagram Account Audit with Claude
Connect your Instagram account to Claude via Two Minute Reports and get a full growth audit in minutes. See what’s stalling your reach, which posts and Reels actually perform, and where to focus next.
Built for Agencies and Teams Managing Instagram Reporting at Scale
Use Claude to turn your marketing data into clear, structured reports for clients, teams, or stakeholders — in seconds. No manual formatting or copy-pasting required.
Send reports that clients actually understand
Send up-to-date dashboards your clients can follow without a call
Claude writes the performance summary so you can edit, approve and hit send
Reports go out automatically on a set schedule – daily, weekly, or monthly
Fully white-labelled, so every report looks like yours
Share via link or send directly to their inbox
No credit card required
Your Data Is Safe
Security you can explain to your clients, too.
We don't store your advertising data on our servers. Two Minute Reports connects to your data sources using OAuth - your credentials never touch our system. Claude only reads what you've explicitly connected.
OAuth Authentication
Connects securely to your data sources. No passwords stored. Revoke access anytime from your platform settings.
Read-Only Access
Claude can only read your data. It cannot create, edit, pause, or delete anything. Your account stays fully in your control.
No Data Training
Your advertising data is never used to train AI models. What's yours stays yours - full stop.
Other Claude Integrations You Can Connect
Connect more marketing platforms to Claude and get instant insights across all your data.
Other Destinations
Frequently Asked Questions
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