100+ Marketing Report Templates for Effective Analysis and Decision-making

Key benefits of using our marketing report templates

The following are the key benefits that contribute to the effectiveness of client reporting:

1. Time-saving

You don’t have to create a great marketing report from scratch — with over 100+ marketing dashboard templates, you can choose your preferred ones, customize them by including relevant metrics and visualizations like charts, graphs, etc, and let it run on autopilot. Besides, you can duplicate our templates to send daily/weekly/monthly reports, saving you time and energy.

2. Improved consistency

Using our category-specific report templates, you can maintain consistency and branding across different reports, making it easy for your clients to interpret data and act on relevant insights.

3. Enhanced decision making

As KPI reporting templates with apt data visualizations highlight the most important goals, metrics, and KPIs such as clicks, CTR, engagement, conversions, ROI, etc, you can focus on critical factors to streamline insights and optimize decisions based on what’s working and where adjustments are needed.

4. Easier collaboration

With customizable marketing performance dashboards, you can collaborate with your team members and modify changes, ensuring relevant insights are captured and presented cohesively with zero hassle.

5. Trend identification

With standardized reporting templates, you can compare client reports across different periods, such as weekly, monthly, and quarterly, helping you spot key trends and measure long-term performance.

6. Increased scalability

As your agency grows, so will your clients. With pre-built marketing and client report templates, you can effortlessly generate multiple reports without sacrificing time, quality, and consistency. 

Free marketing report templates to enhance your data analysis workflow

Let us look at the different report templates for Google Sheets and Looker Studio to make strategic business decisions.

PPC Report template: Track campaign performance across different channels

Easily monitor your advertising campaigns with this comprehensive PPC report template. Track key PPC KPIs like clicks, impressions, CPC, conversions, and ROAS across multiple ad platforms, including Google Ads, Facebook, and LinkedIn. Customize multi-channel marketing KPI dashboards and access real-time results to optimize campaigns at the right time. The most popular types of PPC reporting templates are as follows:

Facebook Ads reporting template for marketers

Centralize Facebook and Instagram campaign insights under a single dashboard. Track overall Facebook Ads/Instagram Ads performance, analyze campaign overview, streamline KPIs, monitor leads, etc., and get your insights at your preferred destination – Google Sheets and Looker Studio.

Google Ads reporting template for marketers

Connect your Google Ads account and monitor KPIs like clicks, impressions, CPC, conversions, target ROAS, analyze keywords, bidding strategy, top campaigns, visibility, performance breakdown via device/country, customize live campaign report templates and share valuable insights directly in Google Sheets and Looker Studio.

TikTok Ads reporting template for marketers

Customize your marketing dashboard template to monitor audience insights and campaign performance and get a comprehensive overview of your TikTok ads. 

LinkedIn Ads reporting template for marketers

Take advantage of our free LinkedIn ads report template and centralize insights quickly. Track customer journey, campaign KPIs, funnel effectiveness, and lead engagement, and analyze whether you target the right audience via account-based marketing insights.

SEO report template: Streamline your SEO performance tracking

No more manual SEO reporting! Our SEO report template integrates directly with Google Search Console to track key metrics such as impressions, click-through rates, rankings, and CTR. You can also optimize your website loading speed by tracking PageSpeed metrics and improving local rankings via audience analysis, performance insights, and review monitoring.

Ecommerce report template: Drive ROI with data-driven ecommerce insights

Managing multiple ecommerce stores on Shopify, WooCommerce, or Amazon Seller? Our free ecommerce report templates streamline your store’s critical details, such as orders, top-selling products, customer behavior, net sales, gross sales, new vs. returning customers, inventory, product reviews, etc, to improve conversions and ROI.

Social media report template: Enhance your social media strategy

Transform audience interactions into ravishing insights using our customizable social media marketing templates. Create real-time multi-channel marketing dashboards, monitor critical KPIs, content performance, followers’ growth, and more. Get more done in less time. 

Email marketing report template: Boost conversions and improve customer relationships

With our easy-to-use email marketing report templates, you can analyze key campaign KPIs such as opened email, received email, bounced email, click rate, campaign performance, funnel charts, etc., to target the right customers, improve engagement, and boost sales.

GA4 report template: Simplify website performance analysis

Focus on critical website insights without the overwhelm — with our streamlined GA4 report templates, track website traffic, purchases, conversions, sessions, user activity, etc., and send actionable web analytics reports to your clients highlighting key website KPIs and next steps. 

Transform your marketing strategy with ready-to-use templates

With over 100+ customizable KPI report templates, you can enhance efficiency, map critical metrics, and ensure that the overall marketing objectives are consistently measured, analyzed, and communicated effectively. 

In the digital world, where data drives every decision, creating an actionable report helps you connect the dots and reveal the bigger picture. Revolutionize your data analysis with our ready-to-use report templates and effortlessly gain actionable insights.

How to get started with our marketing report templates?

Follow these 3 simple steps to streamline your data analysis and enhance client reporting:

Browse our 100+ report templates library

From mobile app reporting, social media, PPC, and SEO to CRM, you can select from over 100+ ready-made reporting templates that align with your client’s objectives, KPIs, and reporting requirements.

Customize your report within minutes

Quickly modify your reporting template to best suit your client’s needs. Whether it is refining KPIs, customizing live multi-channel dashboards, enhancing branding, or configuring visual elements, personalize your client reports within a few clicks. 

Generate real-time client reports

Your custom marketing performance reports are now ready to set in action. Deliver freshly brewed, white-labelled client reports with actionable insights that your clients were actually looking for. Optimize marketing strategies, plan your next campaign and improve ROI with accurate reporting insights.

Your journey to automated marketing reporting starts here. Accomplish measurable outcomes with the right reporting template for your agency.