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Run a Full Reddit Ads Audit With Claude

Two Minute Reports brings your Reddit Ads data directly into Claude. Connect once, run the Reddit Ads Audit skill, and get a prioritized breakdown of which subreddits and creatives are driving results, where your spend is leaking, and what to fix first.

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WHAT YOU GET

See What’s Holding Your Reddit Ads Back

Spot wasted spend, underperforming segments, creative fatigue, and issues that impact your campaign performance. Two Minute Reports connects your Reddit Ads data to Claude, so you can skip the analysis, run the audit, and focus on the fixes that matter most.

AssistantTMR · Reddit Ads Audit
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Audit my Reddit Ads account

I'll run the Reddit Ads audit for you. Let me start by reading the skill instructions.

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Reddit Ads Audit
Reddit Ads Audit — Zephravo
Reddit Ads Audit Report
Zephravo
zephravo.io · Reddit Ads
Period: May 3 – Jun 2, 2026 (30 days)
55
/ 100
🔴 CRITICAL
Generated Jun 2, 2026 · Currency: USD
Executive Summary
Total Spend
$1,221
30-day, all devices
Purchases
7
↓ Extremely low volume
Cost / Purchase
$174
↑ Unsustainable
Avg. CTR
0.43%
↑ Above platform norm
Account Health Snapshot. Traffic generation is strong — 0.43% CTR beats the typical Reddit benchmark and CPC ($0.23) is reasonable for the market. The problem is entirely post-click: $1,221 of spend produced just 7 purchases, a true cost-per-purchase of roughly $174. The funnel is leaking heavily between click and conversion. The account buys attention efficiently but converts almost none of it.
Cost-per-purchase here is spend ÷ purchases — the blunt efficiency reality that should drive budget decisions, separate from the platform's attributed CPA.
Wasted Spend
≈ $732
Estimated Wasted Spend (30-Day Period)

Roughly 60% of spend is going to creatives and segments that are not producing purchases. The largest leak is the carousel set, which absorbs most of the budget at near-zero incremental conversion. Video creatives spent ~$124 across six variants with zero purchases. iOS converts at a lower rate than Android while costing more per click.

Zero-conversion video creatives · ~$124 Verified Pros carousel (0 purch) · ~$356 iOS inefficiency vs Android · ~$120 Low post-click conversion · ~$130
Audience / Ad Group Performance

Niche community targeting is the most efficient audience

Ad Group (Audience)SpendClicks CTRCPCPurch. Spend/Purch.Status
Niche Communities$3221,4500.46%$0.222$161Optimize
Keyword Match$4191,7100.42%$0.252$210Optimize
Interest Graph$4201,8000.43%$0.231$420Pause/Fix

Read: All three audiences drive near-identical CTR, so creative and landing experience — not targeting — is the bottleneck. Interest Graph is the worst converter (1 purchase on $420) and should be cut or reworked. Niche Communities has the best spend-per-purchase and is the safest place to consolidate budget.

Creative Performance

Carousels carry spend; video converts nothing

AdSpendCTRCPCPurch.Flag
Carousel – Risk-Free Trial$3400.51%$0.203Best converter
Carousel – Spring Series$3980.46%$0.232Top volume
Carousel – Verified Pros Badge$3560.44%$0.230$356, 0 purch
Single Image – Core Offer$170.28%$0.252Underfunded gem
Single Image – Evening Promo$220.36%$0.240Test more
Video × 6 variants (combined)$1240.32%$0.3000 purch total

Read: The "Risk-Free Trial" carousel is the clear winner — 3 of the account's 7 purchases on $340. "Single Image – Core Offer" returned 2 purchases on just $17 of spend, the most efficient creative in the account and badly underfunded. Every video variant produced zero purchases despite ~$124 combined spend — pause the video format until a new concept is tested.

Device Performance

Android converts more efficiently than iOS

Device OSSpendClicksCTRCPCPurch.Flag
Android$5852,6000.44%$0.234Best
iOS$6172,5500.42%$0.243Higher CPC
Windows$16730.46%$0.220Negligible
macOS$3120.16%$0.230Weak

Read: Android delivers more purchases (4 vs 3) at a lower CPC than iOS while spending less. iOS costs more per click and converts less — consider a modest bid adjustment favoring Android. Desktop OSes are immaterial and can be ignored or excluded.

Geo & Placement
Geo

100% of spend ($1,221) and all 7 purchases sit in the single target market. Geo targeting is clean and correctly scoped — no budget leaking to off-target countries.

Placement

Placement breakdown (Feed vs Conversation) was not available as an isolated dimension in this report. Recommend pulling it separately to confirm Conversation placement isn't absorbing budget at low intent.

Budget Allocation

Spend is concentrated in carousels at flat returns

Carousel Video Single Image $1,094 · 87% $124 · 10% $39 · 3%

Concentration risk: Carousels take the overwhelming majority of creative spend, yet the single most efficient creative (Single Image – Core Offer) is starved at $17. Rebalancing even 10% of carousel budget toward the proven single-image ad could materially lift purchase volume.

Conversion Funnel

The leak is after the click

Across the account: ~5,235 clicks → 7 purchases, a click-to-purchase rate of roughly 0.13%. With CTR healthy and CPC low, the limiting factor is what happens on the landing page. High click volume converting at 0.13% almost always signals a landing-page or offer-match problem rather than a media problem.

Recommended check: Verify the post-click destination loads fast on mobile (the bulk of traffic is Android/iOS), matches the ad's promise (the Risk-Free Trial creative should land on a page that leads with that offer), and that the purchase flow has no friction or tracking gaps that could be under-reporting conversions.

Scaling Opportunities
  • Fund the proven single-image ad. "Single Image – Core Offer" earned 2 purchases on $17. Scale its budget 5–10× and watch cost-per-purchase before scaling further.
  • Duplicate the Risk-Free Trial carousel into the Niche Communities ad group, the best audience, to compound two strong performers.
  • Lean into Android. Apply a positive bid adjustment / shift budget toward Android where purchases and CPC are both better.
  • Consolidate into Niche Communities and reduce Interest Graph, the weakest converter.
Prioritized Action Plan
🔴 High Priority — Do This Week
  • Pause all six video creatives (0 purchases on ~$124) until a new video concept is ready to test.
  • Pause or rework the "Verified Pros Badge" carousel — $356 spent, zero purchases.
  • Audit the landing page / purchase flow: the 0.13% click-to-purchase rate is the single biggest issue. Confirm mobile speed, message match, and conversion tracking.
🟡 Medium Priority — This Month
  • Reallocate ~10–15% of carousel budget to the underfunded "Single Image – Core Offer".
  • Reduce Interest Graph spend; redistribute to Niche Communities.
  • Apply a bid adjustment favoring Android over iOS.
  • Pull the Feed vs Conversation placement report to rule out low-intent placement waste.
🟢 Growth Opportunities
  • Build 2–3 new single-image variants modeled on the Core Offer ad's efficiency.
  • Test the Risk-Free Trial message across all audiences and formats.
  • Once cost-per-purchase is under control, scale spend on Niche Communities + Android + proven creatives.
Zephravo · Reddit Ads Audit Report · zephravo.io · Generated Jun 2, 2026
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HOW IT WORKS

AI Skills That Turn Data Into Decisions

The skill teaches Claude how to fetch your data, analyze it, and write up the findings — so every report comes out structured, consistent, and grounded in real numbers.

What happens behind the scenes

You

ask in Claude

The skill

guides the report

TMR connector

fetches your data

Reddit Ads

the source of truth

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SETUP GUIDE

How to Run Your Reddit Ads Account Audit In Claude?

Connect your Reddit Ads account to Two Minute Reports, sign in to Claude, and your first Reddit Ads performance audit is one prompt away.

1

Connect your Reddit ads accounts

Click ‘Try for Free’ in the TMR website to start your 14-day free trial. Once done, you’ll be directed to hub.twominutereports.com. Click Connection, then authorize and enable your Reddit ads accounts.

2

Add the Two Minute Reports Connector to Claude

3

Configure permissions

4

Upload the skill

5

Run your audit

See how it works
WHO IT'S FOR

If You’re Running Reddit Ads, This Audit Is For You.

Performance Agencies

Audit any client's Reddit Ads account in one prompt.

  • Run a full Reddit Ads optimization audit for any client with a single prompt.
  • Surface wasted spend, less-engaging communities, and weak creatives before the client asks.
  • Get a clear action plan ready to drop into your next Reddit Ads reporting call.
Run a Reddit Ads audit for [client name] for the last 30 days. Rank subreddits by CPA and pull a breakdown of wasted spend I can share with the client.

B2B and SaaS Marketers

See which subreddits and targeting types actually convert.

  • Compare subreddit, interest, and keyword targeting side by side.
  • Spot which communities are driving trials and which are inflating CPM.
  • Walk into pipeline reviews with a clear Reddit Ads campaign audit.
Audit our Reddit Ads for the last 60 days. Break out performance by targeting type and tell me which subreddits are driving the lowest CPC.

Brand Owners Running Reddit Ads

Find out where your spend is actually going.

  • See which subreddits are driving conversions and which are just driving clicks.
  • Get a wasted spend callout with specific ad groups named.
  • Walk with a clear list of what to pause, fix, and scale.
Audit my Reddit Ads for the last 14 days. Which subreddits are driving conversions, and where is my budget being wasted?

In-House Marketing Teams

Know which campaigns are performing before your next budget review.

  • Rank campaigns and ad groups by CPA and conversion rate.
  • See audience performance split by interest, subreddit, keyword, and retargeting.
  • Get scaling recommendations with specific budget moves.
Audit our Reddit Ads for last month. Show me which campaigns to scale and which audiences to cut going into the next quarter.

Frequently Asked Questions

The Reddit Ads Audit is a Claude skill that connects to your Reddit Ads account via Two Minute Reports. Ask for an audit, and Claude pulls your latest data across campaigns, ad groups, creatives, subreddits, placements, audiences and delivers a full Reddit Ads account audit with a prioritized action plan within minutes.

Yes. As long as the client's Reddit Ads account is connected to Two Minute Reports, you can run a full Reddit Ads campaign audit by selecting their account when prompted. The skill supports multiple ad accounts, which is useful for agencies managing Reddit Ads reporting for several clients.

Yes. Two Minute Reports is the connector between Claude and your Reddit Ads data. You can try it free for 14 days, no credit card needed.

You can browse all available skills in the Two Minute Reports' Claude Skills library. Skills are grouped by category, and each page explains what the skill audits, the data it needs, and includes a direct download link. This makes it easy to find the right skill for the problem you’re solving.

All data comes directly from your Reddit Ads account connected via Two Minute Reports. The audit reflects exactly what's in your account for the date range you select. If a data layer is unavailable, the skill flags it clearly and continues with what's available.

The Reddit Ads audit skill pulls multiple data layers: campaign metrics, ad group performance, ad-level creative data, subreddit and audience targeting, placement breakdown, device performance, and geographic data. Every metric is pulled from your Reddit Ads account via the Two Minute Reports MCP server.

Yes. Connect your PPC platforms with Two Minute Reports and use the Google Ads Auditor and Meta Ads Auditor the same way. Each audit gives you a full health check with scoring, wasted spend, and a prioritized action plan that you can act on.

Ready to Audit Your Reddit Ads Account?

Connect your Reddit Ads account with Two Minute Reports and get instant recommendations on what to scale, pause, and optimize with a single prompt.

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