11 Best Portermetrics Alternatives for 2025
Compare the top Portermetrics alternatives evaluated on their capabilities, pricing, advantages and key limitations.

Looking for the best Portermetrics alternatives in 2025?
While Portermetrics has been a popular choice, it can be limiting for businesses looking to scale. Constraints such as a narrow focus on Looker Studio, fewer data source integrations, and overwhelming pricing with limited use cases can create bottlenecks for growing teams.
This often leads decision-makers to evaluate more scalable alternatives that align with long-term reporting strategies. With the right Portermetrics alternative, you can enable faster, real-time data syncing, streamline multi-client reporting, and scale reporting without steep costs.
In this guide, I’ve compared and evaluated the top Portermetrics alternatives based on their features, functionalities, pricing, advantages and disadvantages – so you can find the right reporting tool that exactly fits your analytical workflow and budget perfectly.
So here are the 10 best Portermetrics alternatives to consider in 2025.
What is the need for a Portermetrics alternative?
Limited integrations
Supports only 15+ data sources compared to other tools, restricting reporting flexibility.
George R
The connectors are always broken and it is always an error on the Porter Metrics end. It makes it extremely frustrating when I make reports for senior management and in the middle of their presentation Porter's connectors break and it looks bad on everyone.
Pricing complexity
Per-connector charges add up quickly, and essential features like data blending cost $83/month.
Scalability issue
Porter works well for basic reporting, but larger teams managing multiple clients may struggle to scale.
Customization limits
Advanced customization options are limited compared to the alternatives.
Comparison of Top Portermetrics Alternatives
Evaluate pricing, best-fit use cases, and automation features for each tool.
![]() | ![]() | ![]() | |
|---|---|---|---|
| Pricing | $9/month | $29/month | $41/month |
| Best for | Small businesses, agencies, and data teams | Large businesses and enterprises | Mid-sized agencies and businesses |
| Data Sources | 30+ | 100+ | 80+ |
| Ease of Use | |||
| Support | |||
| Automated Reporting | |||
| Templates & Dashboards | |||
| Data Blending | |||
| Scheduling & Delivery | |||
| White Label Reports | |||
| Try for Free | Learn More | Learn More |
Best Automated Reporting Tool for All Business Types
Here's everything you need to know about Two Minute Reports — the ultimate solution to streamline your analytics and client reporting workflow.
1. Two Minute Reports

Best for:
Marketing agencies, marketing teams, freelancers, and data teams.
Integrations:
Supports 30+ data sources, including Facebook Ads, Shopify, Google Ads, Google Analytics, LinkedIn Ads, Amazon, etc.
Apps:
Available as a Google Sheets add-on and a Looker Studio connector.
Key features:
- Instant no-code setup under 2 minutes.
- Load dashboards faster with exclusive Speedboost technology.
- 100+ free, white-label templates to streamline client reporting.
- Blend data across PPC platforms into one, clear ROI-focused view.
- Unlimited reporting across all pricing plans.
- Scheduled report delivery across multiple clients via email.
- Easier learning curve.
- No-code, automated reporting starting at $9/month.
- Faster data syncs to streamline reporting workflow.
- Responsive customer support.
- No data volume fees.
Jakub
"Its ease of use, coupled with its ability to integrate with popular platforms like Google Analytics and Facebook Ads, makes it an attractive option for businesses and agencies that need a reliable reporting solution without a steep learning curve."
- Can include additional integrations.
David
"There are some integrations that could be added to make it more robust."
First-Hand Experience
Two Minute Reports is known for its scalable, no-code, automated reporting. The interface is super intuitive, and you can get started in no time. You can quickly connect your data sources, pull the KPIs, and enjoy faster data syncs to visualize actionable insights. Besides, you can also choose from 100+ white-label templates to send custom client reports. Overall, if you're a marketer or agency owner seeking fast, hassle-free reporting with affordable pricing that delivers real value, Two Minute Reports is definitely worth considering.
Pricing and Value
Lite
Save 40% annually
Basic
Save 30% annually
Pro
Save 25% annually
Automate your reporting in Google Sheets or Looker Studio — start free today!
No Credit Card Required
Final Verdict
If you are looking for a reliable, affordable and scalable Portermetrics alternative, Two Minute Reports does it all. With a diverse set of integrations, access to proprietary Speedboost technology, and unlimited reporting, it’s designed to automate multi-client reporting and streamline your reporting workflow. Whether you're a small agency or a growing business, it offers the flexibility and power you need to scale with ease.
2. Supermetrics

Apps:
Google Sheets add-on, Looker Studio connector, API and includes other destinations such as Power BI, etc.
Supported platforms:
Around 100+ integrations across PPC, email, SEO, ecommerce, social media, etc.
Key features:
- Data integration capabilities: Connect 100+ data sources, including Facebook Ads, Google, Amazon, TikTok, and Shopify, to your preferred destination.
- Advanced data pipelines: Leverage pre-built and custom data pipelines to move and transform data from source to destination for advanced analysis.
- Streamlined reporting: Get access to granular marketing and performance insights to understand what’s working and what’s not.
- Advanced data transformations: Create advanced data transformations such as dynamic currency conversion, custom metrics, merging ad spend, etc.
- Automated delivery: Enable schedule data refreshes to keep clients informed on real-time updates without having to pull manually.
- Enterprise-level reporting.
- Advanced data storage capabilities.
- Robust data management features for organizing, transforming, and combining data from multiple sources.
- Multiple teams and client collaboration.
Trevor I
"SuperMetrics continues to seek out new platforms to make connections to, and they just created one for a platform that I routinely use for monthly reporting"
- Requires high technical expertise to troubleshoot and resolve issues.
- Highly expensive for SMBs and agencies.
- The cost of integrating additional connectors is high.
- Steep learning curve.
- Upgrade to higher plans to customize refresh schedules.
William T
"Troubleshooting issues with supermetrics is as far from transparent as I've ever seen - to resolve most issues (caused by bugs within the software rather than human error) requires contacting support directly, rather than being solvable on the user end."
First-Hand Experience
Supermetrics is highly favourable for mid-to-larger-sized businesses due to its advanced analytical capabilities. While it is reliable, its higher pricing point makes it less suitable for smaller teams who are looking to scale at a budget-friendly cost.
Pricing and Value
Supermetrics pricing plan starts at $29/month, supporting 3 data sources, 1 core destination, weekly data refresh, and access to dashboards. The other plans include:
- Growth – $159/month – 7 data sources, 1 core destination, daily refresh, data transformation, SSO.
- Pro – $399/month – 10 data sources, 1 destination, hourly refreshes, Supermetrics storage basic
- Enterprise – Custom – Advanced features for large-scale businesses.
It is clear that for businesses with complex reporting needs, Supermetrics offers good value. However, for small businesses or startups, Supermetrics pricing may sound like a less attractive option.
Final Verdict
Supermetrics is a robust Portermetrics alternative for businesses that need extensive integrations, large-scale storage, and advanced automation. If you have the technical expertise, a higher budget, and the capacity to manage complex reporting workflows, Supermetrics is a powerful choice.
3. AgencyAnalytics

Apps:
Google Sheets add-on and API
Supported platforms:
Supports 80+ integrations such as ActiveCampaign, Ahrefs, BigCommerce, Google Ads, GA4, WooCommerce, etc.
Key features:
- Client-focused dashboards: Create personalized dashboards for clients with a drag-and-drop interface.
- White-labelling: Offer clients branded, professional dashboards, enhancing your agency’s reputation.
- AI-powered insights: Generate report summaries and spot growth opportunities using AI insights.
- Improve client ROI: Track custom metrics, set alerts and goals to streamline reporting workflow.
- Client Portal: Dedicated client portal for self-service access.
- Easy-to-use reporting interface.
- A broad range of integrations for agencies to consolidate marketing data.
- Fast and responsive customer support.
Oren M
"I appreciate the ability to generate shareable dashboard links for clients — it makes reporting transparent, professional, and effortless. The white-label feature is another big plus, allowing us to present data under our own brand without any third-party noise."
- Some users face issues with the rank tracker.
- Pricing scales as you onboard new clients.
Sarfaraz
"One part of the AgencyAnalytics software that I found the least enjoyable was the inflexibility of the reporting. It was difficult to create reports with more robust analytics, such as multiple metrics and detailed segmentation, without having to manually input data sources."
First-Hand Experience
AgencyAnalytics is a comprehensive, client-focused reporting platform. Its ease of use, coupled with filtering and customizable dashboards, provides complete visibility into performance insights. Another standout feature is the ability to personalise client reports with logos, and text boxes to track goals. Overall, it is a great tool for agencies looking to provide client-driven reporting.
Pricing and Value
AgencyAnalytics pricing depends on the number of clients. The freelancer plan costs $41/month for 5 clients. Here are the other plans:
- Agency - $125/month – 10 clients
- Agency Pro – $244/month – 15 clients
- Enterprise – Custom – Enterprise reporting
For each additional client, it costs $20/month. As your client base grows, it's important to assess whether the tool scales with your needs.
Final Verdict
If you own an agency and want a dedicated client-reporting platform, AgencyAnalytics is a solid option. It’s best suited for agencies looking for automation and white-label reporting capabilities. While it may not offer robust features, its ease of use, multi-channel support and scalability make it an all-in-one platform for agencies focused on delivering streamlined marketing insights to clients.
4. Coupler.io

Apps:
Google Sheets add-on, Looker Studio connector, and API
Supported platforms:
Supports integration with 300+ data sources across a wide range of categories such as CRM, ecommerce, email, marketing, social media, etc.
Key features
- Data blending: Consolidate and streamline key advertising channels in a single dashboard.
- Data transformation: Apply advanced filters and sorting options to clearly visualize actionable insights.
- Custom formula fields: Create formula fields and perform calculations using the Transform module.
- AI-insights: Get instant insights from your dashboard data powered by AI.
- Automatically launch data imports.
- Responsive support team.
- Customize data flows to your specific business needs.
Norman D
"I’ve found Coupler to be an invaluable tool for our operations. We are using it to create a single view across multiple QuickBooks Online (QBO) and Stripe instances, giving our organization unified reporting that was previously very difficult to achieve"
- Must upgrade to higher plans for daily refreshes and unlimited data volume limits.
- Some users find it difficult to set up complex integrations.
- Lacks advanced data transformation capabilities.
First-Hand Experience
When I explored Coupler.io, the interface looked a bit complex to me. Compared to other Portermetrics alternatives, it took some time to understand the options and map the required KPIs. But once it became familiar, the setup was smooth. However, if your business requires complex reporting requirements with advanced data transformations, Coupler might fall short.
Pricing and Value
Coupler.io offers a free plan with 1 data source, destination and 100 rows/run. The paid plans are as follows:
- Starter – $24/month – 3 accounts, 1 destination, 5000 rows/run, daily refresh, data transformation.
- Active – $99/plan – 15 accounts, 3 data destinations, unlimited data volume, daily refresh.
- Pro - $199/plan – 50 accounts, dedicated account manager, unlimited data sources, hourly refresh.
- Custom – Custom – Custom accounts and full unlimited access, account manager
Overall, the real value in Coupler.io pricing lies in higher-tier plans, as the Starter plan limits data volume to 5000 rows/run.
Final Verdict
Compared to Portermetrics, Coupler.io offers a reliable suite of features to streamline and automate your reporting workflow. If your primary focus is to collect data from various sources, transform it, and load it into your preferred destination or warehouse, Coupler.io is really a good fit.
5. Adverity

Apps:
Available on Google Sheets, Looker Studio, and includes other popular destinations.
Supported platforms:
Access to 600+ connectors across a wide range of categories, such as ad server, affiliate, attribution, CRM, database, social analytics, marketing automation, SEO, etc.
Key features:
- Unlock actionable ROI: Streamline common metrics and dimensions to create a single marketing data model with Adverity’s Intelligent Data Mapping.
- Streamlined reporting: Move your data to multiple destinations, ensuring real-time sync to fasten data-driven decision-making.
- Optimize data quality: Get an instant overview of data quality by setting up and monitoring quality in one place.
- Data transformation: Preview changes on your dataset without having to re-fetch them.
- Advanced AI-insights: Gen AI-powered Co-pilot helps in making your transformation live via custom prompts.
- Robust data management capabilities.
- Efficient pipeline management.
- Automated data monitoring helps fix issues quickly.
- Manages historical data for long-term analysis and data warehousing.
Nicolas C
"We run thousands of pipelines on Adverity and it handles them very well"
- Some data streams take time to fetch.
- Steep learning curve for non-tech users.
- Visualization and customization options can be improved.
- Limited white-labelling options.
Beatriz M
"The complexity of the platform regarding the rules that you can add and the technical part. When you need to create a Bundle in order to have several datastreams connected. We would recommed to integrate a way without the Bundle so that you can avoid issues"
First-Hand Experience
More than a reporting tool, Adverity is an advanced ETL platform designed to extract, transform, and load marketing data from source to destination. It is highly catered for users with technical skills, as the platform is best known for its complex data pipeline needs. While its robust capabilities make it a top choice for enterprises, smaller teams might feel overwhelmed with its complicated setup, cost, and the ability to generate client-ready reports.
Pricing and Value
Since Adverity is focused towards large-scale enterprise reporting, they have custom plans. You must contact their team to enquire about plans.
Final Verdict
Adverity is a powerful alternative to Portermetrics, particularly for large organizations that require advanced data transformation, integration, and analytics. However, its complexity and higher pricing may make it difficult for smaller teams looking for a straightforward reporting tool. For enterprises seeking advanced, scalable solutions, Adverity is a good choice.
6. Dataslayer

Apps:
Available as a Google Sheets add-on, Looker Studio connector, and includes other popular destinations, such as BigQuery, Power BI, etc.
Supported platforms:
Supports 50+ platforms such as Facebook Ads, Google Ads, GA4, YouTube, Snapchat, MariaDB, Stripe, WooCommerce, etc.
Key features:
- Data integrations: Connect data from different advertising, CRM, analytics, and ecommerce platforms.
- Dataslayer GPT: Access to Dataslayer AI for smarter and easier workflows.
- Automated report delivery: Schedule automatic refreshes to deliver live, real-time updates to clients.
- Data destinations: Export data to warehouses like BigQuery and Snowflake for sophisticated analysis.
- Marketing Mix Modeling: Optimize your advertising campaigns by forecasting data with Morpheus.
- Intuitive dashboard to streamline PPC reporting.
- Responsive customer support.
- Stable connections ensure smooth data analysis and reporting.
Rony D
"Dataslayer is an efficient, accessible, and easy-to-implement tool. It allows marketing teams to focus on analyzing and optimizing campaigns, instead of wasting time on repetitive data export tasks."
- Certain metrics and dimensions may require manual adjustments.
- Must upgrade to higher plans for flexibility in API calls and daily refresh.
Daniel P
"Customizability: While offering a range of integrations, the platform could benefit from more customizable reporting templates. Scalability: As user needs grow, enhancing scalability options for larger datasets and more complex queries could be beneficial."
First-Hand Experience
If your primary focus is to integrate, track and visualize multiple marketing and advertising platforms, Dataslayer is a good choice. The platform’s intuitive interface makes it easy for teams to streamline their reporting workflow without requiring technical expertise. Since it relies on API calls, you might face issues when native platforms change their APIs, as it takes some time for the connectors to catch up. Overall, Dataslayer is a good choice for teams that need an easy-to-use reporting tool without requiring complex configurations.
Pricing and Value
DataSlayer offers freemium plans. The free plan allows for 1 account per data source, unlimited reports, 5 API calls/day, and 1000 rows. The paid plans are as follows:
- Freelance – $39.90/month – 5 accounts per data source, unlimited users, 30 API calls per day, weekly/monthly refresh.
- Small Agency – $79.90/month – 50 accounts per data source, unlimited users, 100 API calls per day, weekly/monthly refresh.
- Medium Agency – $124.90/month – 100 accounts per data source, unlimited users, 250 API calls per day, hourly/daily/weekly/monthly refresh.
- Large Agency – $364.90/month – unlimited accounts per data source, 1000 API calls per day, unlimited users, hourly/daily/weekly/monthly refresh.
Compared to premium Portermetrics alternatives, Dataslayer offers good pricing value. As your reporting needs grow, you might have to upgrade to higher plans for additional API calls.
Final Verdict
Dataslayer is a strong, cost-effective Portermetrics alternative, particularly for small to medium-sized businesses looking for a simple, no-code solution to automate data reporting. If you’re a marketer with basic data integration needs and are seeking an easy-to-use, budget-friendly solution to streamline PPC reporting, Dataslayer is a solid choice.
7. Power My Analytics

Apps:
Available as a Google Sheets add-on, Looker Studio Connector, and includes other data warehousing, visualization platforms and API.
Supported platforms:
Supports 40+ platforms such as Google, Facebook, Instagram, Shopify, HubSpot, Campaign Monitor, Outbrain, etc.
Key features:
- Marketing data hub: Connect key metrics into your preferred data destination, warehouse, or spreadsheet tools.
- Automated reporting: Automate data collection by setting custom refresh schedules from your chosen marketing and advertising platforms.
- Data warehousing: Automatically store and backfill data to load reports faster and prevent API outages.
- Custom API: Build tailored queries, export historical data, and run limited queries.
- Easy-to-use interface with the ability to consolidate multiple data sources.
- Flexible warehousing solutions to store and secure your data.
Jens O
"Power My Analytics offer an easy integration with our data source(s) and was quickly deployed via predefined templates that gave a nice overview of most important KPIs."
- You can build unlimited reports in Google Sheets only on higher plans.
- Pricing feels expensive for SMBs, especially with increasing add-on costs.
Rebecca
"The connectors do seem to need some work--they can sometimes be slow, or the metrics are not always obvious for the various connectors."
First-Hand Experience
Power My Analytics first stores your data in its warehouse before transferring it to the destination. You can use its add-on to pull data directly into Google Sheets, manage clients, and even connect to Looker Studio if needed. I appreciate the seamless integration and automation that comes with this setup, which saves time and reduces manual effort. However, one downside I’ve encountered is the pricing structure – costs increase with add-ons, and to fully leverage unlimited reporting in Google Sheets, you need to be on the Pro plan.
Pricing and Value
Power My Analytics offers 4 pricing plans. They are as follows:
- Single – $12.46/month – 1 data source, 1 admin and 1 account/source.
- Business –$33.29/month – 5 sources, 2 admins and 1 account/source.
- Pro – $83.29/month – Unlimited data sources, unlimited admins and 20 accounts/source.
- Custom: Contact sales – Unlimited data sources and accounts/source.
All plans include access to data warehousing and guided onboarding. However, you need to pay extra for the different types of add-ons available.
Final Verdict
Power My Analytics is a reliable Portermetrics alternative for small to mid-sized businesses that need streamlined reporting without high complexity. With white-labeling, automation, and warehousing, you can easily integrate data from multiple platforms and offer branded reports to clients. However, be mindful of the pricing structure, as costs can increase with add-ons.
8. Funnel.io

Apps:
Available as a Google Sheets add-on, Looker Studio connector, and includes destinations by use cases.
Supported platforms:
Supports 100+ platforms such as Facebook Ads, Instagram insights, Bing Ads, Amazon Ad Server, Taboola, Shopify, WooCommerce, etc.
Key features:
- Data explorer: Choose your desired fields and generate a table for instant data insights.
- White-labelling: Customize logos, fonts, and other interactive elements to match your client’s branding and requirements.
- Advanced data hub: Manage and share dashboards with clients and teammates who don’t have access to the Funnel app.
- Optimize ad spend: Includes advanced measurement models such as MMM, MTM, Incrementality testing and triangulation to streamline ad spend.
- Data source templates: Allows you to save data source configurations for a particular connector.
- Integrated data hub to access high-quality data for analysis.
- Numerous connectors are available for various platforms.
Muhammad Abdullah S
"Funnel makes it very easy to connect all our relevant marketing and analytics data sources in one place and keep them synced automatically."
- Pricing can be expensive for SMBs due to the connectors being classified into different pricing tiers, limiting accessibility.
- Some connectors and transformations might be slow to process large data volumes.
Ya Hui Debbie K
"They have time zone issues with their support. At the core, they are just an ETL tool, so you can’t do much beyond that. They charge fees even for basic connectors like Power BI. Their new models are expensive, and they also require a 30-day notice for cancellations."
First-Hand Experience
Funnel.io is an excellent choice for teams that require advanced data integration, transformation, and customizable workflows. I’ve found it useful for visualizing data through tailored dashboards to fasten decision-making. While the onboarding process can be a bit challenging for non-technical users, once you get the hang of the platform, it helps streamline your reporting workflows and makes everything efficient.
Pricing and Value
Funnel’s pricing depends on two factors: your chosen plan and flexpoint capacity. Your plan determines the functionality, while the flexpoints determine the usage. Here’s the breakdown:
- Free plan: 400 flexpoints
- Starter plan: 500 flexpoints
- Business plan: 500 flexpoints
- Enterprise: Custom
However, note that the connectors and destinations are classified based on the plan level.
Final Verdict
If you’re looking for a robust Portermetrics alternative that offers seamless automation, data transformation, and diverse integration, Funnel.io is a solid choice. It allows you to track granular performance, optimize marketing campaigns, and easily share actionable insights with clients. Overall, it's a powerful tool for advanced teams seeking in-depth data management and reporting capabilities.
9. Swydo

Apps:
Available on Google Sheets
Supported platforms:
Supports 30+ platforms such as Google Ads, Google Analytics 4, Facebook Ads, Google Search Console, HubSpot, etc.
Key Features:
- Custom KPI tracking: Track and measure custom metrics with built-in goal tracking.
- Data blending: Combine and evaluate campaign performance data from different advertising platforms in a single dashboard.
- Timely alerts: Get instant email notifications when your KPIs spike or fall below targets.
- Access to live dashboards: Share real-time, interactive dashboards via secure, custom links.
- Team collaboration: Assign user roles, manage permissions, and streamline team workflows.
- Simple and easy-to-use interface.
- Time-saving automation capabilities.
- Design re-usable templates tailored to your branding workflows.
Lance E
"I like how easy it is to set up reports and customize them. The white labeling is solid - I can add logos and format things the way I want which makes reports look clean and professional."
- The pricing structure could be more flexible for users who may not require all the features.
- No integration with Looker Studio.
Razvan
"The fact that they will charge you extra, without any notice if you go above the data connections in your plan"
First-Hand Experience
Swydo is a simple marketing and reporting tool with basic drag-and-drop editing capabilities. You can send clear, professional client reports by using pre-built templates or creating a custom report from scratch. The interface is clean, and automated updates help you streamline your client goals and KPIs.
Pricing and Value
Swydo offers a single pricing plan that includes all features, but the cost varies depending on the number of data sources you integrate.
The plan starts at $69/month for up to 10 data sources. However, I feel the pricing to be rigid – if you need fewer than 10 data sources, Swydo might sound expensive than other alternatives.
Final Verdict
If you run a marketing agency and manage PPC client campaigns, Swydo is a great fit. It simplifies the process of setting up custom client dashboards. Overall, it’s a good Portermetrics alternative for agencies looking to streamline client management and deliver insightful reports efficiently.
10. Whatagraph

Apps:
Available on Google Sheets, Looker Studio, and BigQuery
Supported platforms:
Supports 50+ native integrations across different categories such as PPC, social media, SEO, analytics, email, etc.
Key Features:
- Drag-and-drop editor: Easy-to-use editor with cross-channel widgets and flexible customization options.
- Automated reporting: Share live, real-time updates to clients via Slack, Notion, BigQuery or Looker Studio.
- AI-powered insights: Whatagraph IQ helps you easily build reports with custom prompts.
- Custom transformations: Create custom metrics, dimensions, source tags and aggregate source blends.
- Excellent customer support.
- Intuitive client reporting interface.
- Pre-made templates & data transformations.
Bruhith I
"The dashboards are clean, easy to build, and perfect for client reporting. It pulls in data from Google Ads, Meta, LinkedIn, and even TikTok without any hassle. "
- Widgets can break if multiple people edit the report simultaneously.
- Pricing feels expensive for SMBs.
- White-label customization is available only on the Boost plan which costs $579/month.
Muhammad Umar A
"I was not able to fetch the key metrics in the campaign(s), such as purchases, adds to cart, etc. For this, I had to add a custom box, and fill out the entires manually."
First-Hand Experience
Whatagraph is an all-in-one reporting platform that is best suited for agencies and marketers who want to create visually engaging reports. With a drag-and-drop editor, you can customize reports, pull data from multiple sources and export them to Looker Studio or BigQuery. One thing to note is that your data will be refreshed every 30 minutes, causing limited flexibility.
Pricing and Value
Whatagraph’s pricing depends on the source credits (1 source credit = 1 connected account (Google Ads account)). Here’s the breakdown:
- Free plan – 5 source credits – essential integrations, pre-made transformations, Whatagraph IQ, pre-made themes
- Starter plan – $229/month – 20 source credits – features included in the free plan, automated emails with PDF.
- Boost plan – $579/month – 60 source credits – Advanced integrations, custom data transformations, white-label, performance overview, dedicated customer success manager.
- Max – Custom – 100+ source credits – Premium integrations, custom data aggregations, Whatagraph IQ+, SSO, tailored onboarding and priority support.
Final Verdict
If you prefer creating visually appealing client reports with full control over custom branding, Whatagraph is a better choice. Compared to Portermetrics, it offers extensive customization options and a reliable UI to connect, organize, manage and streamline client management. SMBs looking for a cost-effective solution may find the pricing a bit steep as they scale their reporting workflow.
Conclusion
When evaluating Portermetrics alternatives, examine each tool’s core features, limitations, pricing structure, and its ability to scale with your needs.
The right choice should not only fit your current reporting workflow but also support your team and clients as your data requirements grow.
However, if you need a reporting tool that combines simplicity and flexibility, you may find Two Minute Reports a strong fit. With instant no-code setup, unlimited reporting, and access to exclusive Speedboost technology, it offers a reliable way to scale your client reporting workflows. Try Two Minute Reports free for 14 days and experience the smarter difference.
Frequently Asked Questions
The right alternative depends on your reporting goals, data sources, and team size. Start by identifying which connectors you need (e.g., Google Ads, Facebook Ads, Shopify), where you want you want to export the data (Google Sheets, Looker Studio, BI tools), and how much customization your workflows require. These factors play a crucial role in helping you select the best alternative to Portermetrics.
Many users look for Portermetrics alternatives when they need more flexibility and scalability. For example, Porter primarily focuses on Looker Studio and has a limited set of integrations. Besides, their data blending add-on is overly priced when compared to its competitors.
Key features to consider include the number of connectors, supported destinations, automation and scheduling, customizable templates, cross-channel data blending, pricing flexibility, and scalability. Evaluate how these features enhance your reporting capabilities and fit seamlessly into your daily workflows.
Look out for costs related to extra users, additional connectors, API calls, refresh frequency, row limits, and scaling expenses as your business grows.

Meet the Author
Shalini MuruganShalini is driven by ideas that create a tangible impact. At Two Minute Reports, she specializes in content that helps marketers optimize their reporting workflows. When she's not transforming complex data into meaningful insights, you might find her lost in a book, jotting down ideas in her notebook, or connecting the dots others overlook.
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