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Run a Full Local SEO Audit With Claude

Your Google Business Profile is getting traffic. If your rankings look good but leads aren’t growing, it’s time to find out why. Connect your GMB, GSC and GA4 accounts to Claude through Two Minute Reports, run the audit, and get a tiered action plan within minutes.

Free, no credit card
Works in Claude Web & Desktop
Open source
WHAT YOU GET

Your Customers Are Searching. Are They Finding You?

Find the gaps in your local search funnel – from profile views that don’t turn into calls to organic traffic that never converts. Two Minute Reports brings your GMB, GSC, and GA4 data into Claude, so you can audit your entire local presence with a single prompt. Just get clear recommendations you can act on.

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Audit my Local SEO performance

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Local SEO Audit
Zephravo Dental — Local SEO Audit
Zephravo Dental
Local SEO Audit — Business Profile · Search · Analytics
Period: May 24 – Jun 22, 2026 · vs. Apr 24 – May 23, 2026 · zephravo-dental.io
82/100
Local SEO Health
7,100
Profile Views
815
Profile Actions
8,640
Sessions
412
Key Events

Executive Summary

Headline metrics across all three Google sources, with change vs. the prior 30 days.

Found GMB GSC
Profile Views
7,100
▲ 16.6%
prev 6,090
Search Impressions
61,200
▲ 6.6%
prev 57,400
Organic Clicks
2,840
▲ 13.1%
prev 2,510
Avg. Position
12.4
▲ 1.4 better
prev 13.8
Action → Site → Convert GMB GA4
Profile Actions
815
▲ 22.7%
prev 664
Phone Calls
214
▲ 20.2%
prev 178
Sessions
8,640
▲ 8.3%
prev 7,980
Key Events
412
▲ 15.1%
prev 358
The whole journey is moving in the same direction. Profile views rose 16.6% and converted into 22.7% more profile actions — calls, directions, and website taps all grew. That demand carried through to the site: sessions are up 8.3% and key events up 15.1%, meaning conversions grew faster than traffic. The one watch-item is on-site conversion depth on high-traffic service pages, covered below.

Module Score Overview

Five scored modules across the local customer journey.

Local Visibility
17/20
Actions & Engagement
16/20
Organic Search
15/20
Website Conversion
14/20
Reviews & Reputation
20/20

Local Visibility GMB 🟢

Score 17/20 — views up on both surfaces.

View source mix
Search
4,120
Maps
2,980
Weekly profile views
May 24May 31Jun 07Jun 14Jun 21*

*Partial week — period ends Jun 22.

Actions & Engagement GMB 🟢

Score 16/20 — action rate 11.5% (prev 10.9%).

Action type breakdown
Website visit
386
Phone call
214
Directions
168
Messages
47
Every action type grew, led by website taps (386, +23.7%) and calls (214, +20.2%). For a dental practice the phone is the booking action, and a 20% call lift on rising views is exactly the pattern you want. Messaging is enabled and contributing (47) — a useful low-friction fallback for viewers who don't call.

Organic Search GSC 🟢

Score 15/20 — CTR 4.64% (prev 4.37%), avg position improved to 12.4. Top queries below; high-impression, lower-CTR terms are the clearest near-term opportunities.

QueryIntentClicksImpr.CTRPos.
dentist near meDiscovery6249,8006.37%3.2
teeth whitening zephravoDiscovery4086,1006.69%6.7
emergency dentistDiscovery3568,9004.00%8.1
invisalign costDiscovery2987,4004.03%14.2
kids dentistDiscovery2144,2005.10%9.5
dental implantsDiscovery1875,6003.34%16.8
zephravo dentalBrand1681,9008.84%2.1
root canal specialistDiscovery1423,8003.74%11.3
Discovery search is the engine here. All but one top query is non-brand intent, led by "dentist near me" at position 3.2 — the profile is winning new patients, not just people who already know the name. The opportunity sits with "dental implants" (pos 16.8, CTR 3.3%) and "invisalign cost" (pos 14.2) — both stuck on page 2 with high commercial value. Lifting those pages a few positions is the highest-value search move.

Website Conversion GA4 🟡

Score 14/20 — engagement rate 58.4% (prev 55.1%), site conversion proxy 4.77% (prev 4.49%). Organic search drives 46.1% of sessions.

Sessions by channel
Organic Search
3,980
Direct
2,120
Organic Maps / Local
1,340
Referral
720
Organic Social
480
Engagement snapshot
Users
6,820
New Users
5,240
Engagement
58.4%
▲ 3.3pt
Conv. Proxy
4.77%
▲ 0.28pt
Top landing pages
Landing pageSessionsEngagementKey EventsConv. Rate
Home/2,98061.2%1424.77%
Teeth Whitening/services/teeth-whitening1,62064.8%986.05%
Invisalign/services/invisalign1,34052.1%564.18%
Emergency Care/emergency-dental-care1,18071.4%887.46%
Dental Implants/services/dental-implants86048.6%182.09%
Book Appointment/book-appointment66066.2%101.52%
Emergency Care and Teeth Whitening are the conversion stars (7.46% and 6.05%). The drag is the Dental Implants page — 860 sessions but only 2.09% conversion and the lowest engagement (48.6%) — the same service that's stuck on page 2 in search. The Book Appointment page also under-converts (1.52%), suggesting friction in the final step. Fixing these two pages is where on-site conversion gains live.

Reviews & Reputation GMB 🟢

Score 20/20 — strong rating and healthy volume.

4.8★ / 5.0
247 total reviews · running snapshot (not period-bound)
A 4.8★ across 247 reviews is a genuine competitive moat for a local practice — high enough to win the click and deep enough to be credible. Review count is a known local-ranking factor, and this volume is reinforcing the strong "near me" visibility seen in the search module. Keep the velocity going with a post-visit review request.

Action Plan

Prioritized by impact. Every item ties to a metric in this audit.

High Priority — this week

Fix the Dental Implants page. 860 sessions at just 2.09% conversion and 48.6% engagement — the weakest page on the site, and the same service ranking 16.8 in search. Add clear pricing/financing info and a prominent booking CTA; this is the single biggest on-site conversion leak.
Reduce booking friction. The Book Appointment page converts at only 1.52%. Audit the form for length and required fields, and add click-to-call as an alternative — calls are already a growing action (214, +20%).

Medium Priority — this month

Push two page-2 queries to page 1. "dental implants" (pos 16.8) and "invisalign cost" (pos 14.2) are high-value commercial terms stuck on page 2. Expand and internally link those service pages to lift position and capture more of their 13,000 combined impressions.
Scale the conversion winners. Emergency Care (7.46%) and Teeth Whitening (6.05%) convert well above site average. Route more internal links and profile posts toward them, and mirror their layout on weaker pages.
Lean into "near me" demand. "dentist near me" leads at position 3.2 with 624 clicks. Keep categories, services, and photos complete on the profile to defend that top-3 local position.

Growth Opportunities

Grow the Maps surface. Maps views (2,980) grew fastest (+18.7%) and Organic Maps/Local sessions convert at 5.82% — the highest of any channel. Weekly profile posts and fresh photos compound this discovery advantage.
Sustain review velocity. 4.8★ across 247 reviews is reinforcing local rankings. A steady post-visit request flow keeps the moat widening as competitors catch up.
HOW IT WORKS

AI Skills That Turn Data Into Decisions

The skill teaches Claude how to fetch your data, analyze it, and write up the findings — so every report comes out structured, consistent, and grounded in real numbers.

What happens behind the scenes

You

ask in Claude

The skill

guides the report

TMR connector

fetches your data

GMB + GSC + GA4

the source of truth

SETUP GUIDE

How to Run a Local SEO Audit In Claude?

Connect your GSC, GMB and GA4 accounts to Two Minute Reports, sign in to Claude, and your first Local SEO performance audit is one prompt away.

1

Connect your SEO accounts

Click ‘Try for Free’ on the TMR website to start your 14-day free trial. Once done, you’ll be directed to hub.twominutereports.com. Click Connection, then authorize and enable your GMB, GSC and GA4 accounts.

2

Add the Two Minute Reports Connector to Claude

3

Authorize the connection

4

Grant tool permission

5

Upload the skill

6

Run your audit

See how it works
WHO IT'S FOR

If You’re Running a Local Business, This Audit Is For You.

Local Business Owners

People are finding your business. Are they becoming your customers?

  • See your full local customer journey in one view.
  • Know whether people find you by category, service terms or only when they already search your name.
  • Get a tiered action plan that helps you optimize your local business presence.
Audit my local SEO performance over the last 30 days across my Google Business Profile, Search Console, and GA4, and provide a prioritized action plan.

Local SEO Specialists

Rankings tell you part of the story. The drop-off tells you the rest.

  • Track impressions, clicks, organic CTR, and average position with the local-intent queries.
  • Identify which pages earn your local search clicks and which ones are quietly declining.
  • Spot high-impression, low-CTR queries to prioritize quick SEO wins.
Audit my local SEO performance, flag page-2 queries and low-CTR opportunities, and tell me which pages are losing clicks.

Profile & Reputation Managers

Views are up. The question is whether anyone is acting on them.

  • Measure the conversion actions: calls, website clicks, and direction requests against total views.
  • Catch declining calls while views hold steady, a signal that something on the profile is breaking.
  • See your star rating and review velocity against the benchmark, and see where to move first.
Audit my Google Business Profile actions and reviews, show my action rate vs benchmark, and flag any drop in calls.

Conversion & Web Teams

Your GMB profile is doing its job. The site is where the intent dies.

  • Compare engagement rate and key events against your baseline to size the conversion gap.
  • Find the landing pages driving real sessions but firing almost no key events.
  • Analyze your organic share of sessions and which channels actually convert.
Audit my website conversion in GA4, flag landing pages with high sessions but low key events, and tell me where local traffic drops off on-site.

Frequently Asked Questions

The Local SEO audit is a Claude Skill that connects to three data sources, such as GMB, GSC and GA4. Ask for an audit, and Claude pulls your latest data across profile views, calls, direction requests, organic queries and pages, website sessions, engagement, and reviews. You get one unified audit with a health score and a prioritized action plan, giving you the full picture from getting found to improving conversions.

Yes. As long as the client's Google Business Profile, Search Console, and GA4 accounts are connected to Two Minute Reports, you can run a full audit by selecting their business when prompted. The skill matches all three sources to the same business, which is useful for agencies and consultants managing local SEO reporting across several clients.

The skill scores your business across five areas: local visibility, profile actions and engagement, organic search, website conversion, and reviews. It flags whether people find you by category or only by name, declining calls at steady views, page-two local queries and low-CTR opportunities, landing pages with high sessions but low key events, and a star rating below benchmark. Every finding is tied to a real number and ranked, so you know what to fix first.

Two Minute Reports supports Claude integrations for multiple data sources. Beyond Local SEO audits, you can connect your GA4, GSC, email, social media and PPC platforms to Claude to analyze and act on your marketing performance insights using simple prompts.

All data comes directly from your Google Business Profile, Search Console, and GA4 accounts connected via Two Minute Reports. The audit reflects exactly what's in those accounts for the date range you select. If one of the three sources isn't connected, the skill marks that layer as limited and continues with the available data.

Yes. Two Minute Reports is the connector between Claude and your local search data. You can try it for free for 14 days, no credit card needed.

The Local SEO Audit Skill uses Two Minute Reports to connect your local search data to Claude. You can compare the available pricing plans based on the accounts and data sources you need. If you're new to Two Minute Reports, you can sign up for a 14-day free trial and test the workflow before choosing a plan.

Want to Grow Your Local Business Faster?

Connect your GMB, GSC and GA4 accounts with Two Minute Reports and get actionable recommendations in minutes. Your first audit is just a prompt away.