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SnapAds Monthly Performance Dashboard

Advertising (PPC)

Use Template

Snapchat Ads

For use with Google Sheets

About the template

- This template is an interactive dashboard that compares the previous month's performance to the current month, including impressions, video views month on month, impressions by country, age, and gender. Additionally, the template showcases the top 20 campaigns and ads for the month.

- The highlights of the month include a comparison of impressions, swipes, video views, eCPSU, eCPM, eCPV, purchases, and swipe up rates for both this month and last month.

- The line chart compares impressions, video views, and purchases for last month and this month.

- The comparison of impressions is done based on region code (by default), age, and gender for both last month and this month.

- The top 20 campaigns by purchases are listed in an interactive heatmap style, showcasing the highest performing campaigns for this month.

- Similarly, the top 20 ads by purchases are listed in an interactive heatmap style, displaying the most successful ads for this month.