Streamline Facebook Ads Reporting for Your Agency

With our Facebook advertising reporting tool, customize and deliver stunning reports in no time.

Trusted by 4000+ brands and agencies

Comprehensive Facebook Ads Reporting for Effective Results

Track all your Facebook ads reporting KPIs in one place

Connect your client's PPC ad accounts and pull real-time metrics such as click-through rate, cost per conversion, cost per 1,000 impressions, the amount spent, of course, ROAS, and more key metrics straight to your report. With just one click, zero hassle.

Your PPC ads reporting data across all sources in one place

Running multiple ad campaigns at the same time? We got you. Compare, assess, and analyze all the ads for cross-channel insights and plan for optimization. Understand your target audience, speak their language, and win them over.

Automate Facebook ad reports for clients to keep them in the loop.

Building trust and transparency is key to lasting client-agency relationships. By setting up automated email reporting, sharing live links to Facebook Ads reports, and automatic reports your clients will always know how much they shine–thanks to your efforts.

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Get the Facebook Ads insights you need

Cost

Analyze your Facebook Ads with the cost metrics to improve your operations. Estimate your budget by tracking amount spent, and keep costs low by monitoring CPM and CPC for all and link clicks. Optimize campaigns with outbound click costs, CPP and unique link click costs. Measure the success of conversions with cost per conversion, and track any action with cost per any action.

Performance

Analyze your ad's Performance by tracking Impressions, Reach, Clicks, Frequency, Conversions, Conversion Values, and Actions. Determine the profitability of your ad by measuring Purchase (ROAS). Assess the quality of your ad and its relevance to your audience by tracking Quality Ranking. Use these metrics to improve your ad strategy and achieve better results.

Clicks (more)

Analyze your ad performance with Facebook's Clicks metrics. Utilizing Link Clicks and Unique Clicks, measure engagement with your website. Compare CTR All and Link CTR to assess ad effectiveness. Monitor Outbound Click and unique Outbound CTR to ensure visitors reach their destination. Furthermore, track Unique Outbound Clicks and Unique Link Clicks to gauge success among target audiences.

Action / Engagement

Estimate purchases, leads, checkouts, and registrations across channels to track your overall sales. Measure your Facebook leads, engagements, comments, shares, and reactions to analyze your social media performance. Measure added-to-cart and checkouts to optimize your product pages. Use these insights to create effective and data-driven reports to optimize your operations.

Website Conversions (Facebook Pixel)

Analyze landing page views, website purchases, and leads to measure ad campaign success. Track website purchase ROAS for value data. Monitor website adds to cart, checkouts initiated, content views, and registrations completed for insights on campaign effectiveness. Custom conversions and adds payment info give additional data to improve operations.

Time

Analyze your Facebook Ads performance by tracking the date, month, week, and year. Take note of the specific time, week number, and hour as based on your ad account's time zone. Use these insights to improve your operation's performance by identifying the best time to run ads, track progress and adjust based on trends.

Campaign Details

Explore the campaign name, objective, ID, status, daily/lifetime budget, start/end date, and start datetime on Facebook Ads to gain valuable insights on your ad performance. Analyze your campaign's success and adjust your strategy accordingly. Use these details to improve your operations by creating reports that optimize your budget and reach your audience effectively.

Action / Engagement cost

Evaluate the effectiveness of your Facebook Ads using cost per lead, purchase, add to cart, and checkout across all channels. Measure the cost of On-Facebook Leads and those from Messenger and Instant Forms. Analyze the cost of link clicks, post engagements, page engagements, and registrations across all channels to adjust your ad campaigns and improve results.

Instagram Ads

Facebook Leads

Get all your facebook leads into Google Sheets. Not just that analyse lead source, demographics, and interests. Enhance targeting by understanding user behavior and preferences. Evaluate ad performance through conversion rates, cost per lead, and lead form completion rate. Adjust campaign settings, creatives, and follow-up strategies to improve lead generation and optimize ad spend.

See all the Facebook Ads metrics and dimensions we support

Destinations

Google Sheets

Create always live, interactive, cross-channel dashboards in Looker Studio and securely share them with your Internal and External users. Create custom landing pages with Omega .

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Looker Studio

Get Unlimited Insights from your Marketing Data right within your Google Sheets Spreadsheet and monitor your metrics like a hawk. Create custom landing pages with Omega

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Why choose Two Minute Reports?

Automate Reports. Save Time

Ditch manual reports & dashboards! Automate them in minutes and save hundreds of hours. Effortlessly pull data from over 30 marketing sources to gain valuable insights and impress clients.

Grow Revenue

Maximize client revenue and yours. Discover hidden opportunities to boost growth and stop wasting money on ineffective campaigns. Focus on what works and ditch the guesswork

Transition from Manual

Enhance client reporting experience with professional, white-labeled reports and stunning predefined templates.

Maximize multi-source Insights.

Effortlessly pull data from over 30 marketing sources to gain valuable and actionable insights.

Build Custom Reports

Create reports that matches your brand's requirement. Customise with personalised logo, colour schemes and more!

Feel secure with TMR

Built with advanced security features, ensure your data is secure including encryption, access controls and more.

"Overall, this is a highly potent software that takes your reporting and analytics to the next level. It is easy to integrate and use this software so that you can start using it quickly."
JonathanCEO
"The software is great, very easy to use and does the same as other softwares which charge you x20 its cost."
DiegoDigital Marketing and Web Design
"They have a good choice of connectors. For ecommerces, they do most social media, GA (better than Google's), Shopify, Amazon, Klaviyo. In short, everything we need."
Fanny MarcouxWeb Analytics Consultant
"Two Minute Reports does exactly what it says - it makes it extremely quick and easy to create reports."
MarcCTO

Benefits of using a Facebook Ads reporting tool for your agency

Creating multiple Facebook ad reports for clients is a herculean task. Tracking Facebook ads KPI, monitoring performance, and customizing Facebook ads reporting feels like a decade when done manually. However, with our best Facebook ads reporting tool, you can connect “n” number of clients, centralize campaign insights, and automatically send Facebook advertising reports to speed up your data analysis and optimization process.

The following are the key benefits of having a Facebook ads reporting tool for your marketing agency:

Demonstrate Facebook ads campaign ROI

The Facebook advertising reporting tool lets you easily track essential metrics like CPC, CTR, amount spent, and conversion rate in your Facebook Ads dashboard. Within minutes, you'll get an accurate snapshot of your campaign ROI, helping clients understand the value of your work and how their marketing dollars are performing.

Consolidate Facebook Ads KPIs in one place

Managing multiple Facebook campaigns and KPIs can become overwhelming in the native Facebook Ads Manager. With our Facebook Ads analysis tool, you can pull your critical metrics into a unified Facebook Ads reporting dashboard, including reach, impressions, ROAS, and more. Doing so helps you track and optimize performance and align with your client's goals.

Customize your Facebook ads dashboard

No two campaigns are alike. Customize your Facebook Ads report to highlight the metrics that matter most. Include only relevant meta ads KPI, highlight trends as timeline charts, and showcase campaign KPI tables using our Facebook ads report template to streamline your entire Facebook ads reporting in one dashboard.

Automate Facebook ads reporting for your clients

One of the biggest time-savers for agencies is automating client reporting, and it also keeps your client in the loop. They’ll be tuned in to receive actionable Facebook ads reporting insights quickly, without the wait. Deliver automated Facebook ads reports daily, hourly, weekly, and monthly, increasing collaboration and trust.

Track cross-channel campaign performance

Clearly understand how your Facebook ads campaign works by comparing it with other digital channels such as Google ads, Instagram, LinkedIn, etc. Through a multi-channel campaign dashboard, you can track critical KPIs, compare them with other PPC channels, and make informed decisions to improve ROI.

How do you customize your Facebook ads report?

Creating customized reports is essential for delivering actionable insights to your clients. Here's how to make the most of Two Minute Reports' Facebook Ads reporting tool:

1. Gather your client’s requirements

It is always important to understand your client's requirements and expectations before you start crafting your Facebook ads report. What metrics are they most interested in? Do they care about lead generation or sales conversions? Depending on your client's goals and KPIs, you can customize the reports to highlight the actionable next steps.

2. Use a reliable Facebook ads reporting tool

Manually pulling data from Facebook Ads Manager reporting can take hours. You can use Two Minute Reports' Facebook ads reporting tool to get a streamlined view of all your Facebook ad campaigns.

Spending countless hours manually pulling data from Facebook ads manager is old news. With TMR’s best Facebook advertising reporting tool for agencies, you can simplify and supercharge your reporting workflow to distill actionable insights.

3. Select key Facebook ads metrics

Once you’ve gathered your client’s requirements and chosen the preferred Facebook advertising reporting software, the next step is to align the campaign performance with your client’s KPIs. Whether brand awareness, lead generation, sales, or conversions, you must choose relevant metrics that correlate with your client’s business objectives.

4. Analyze outcomes and deliver actionable insights

The last and most crucial step in customizing your Facebook ads report is to analyze the data and provide insightful growth recommendations. This will help your clients understand what’s working and what’s not, what needs to be improved, and the next steps they should take to optimize their campaigns.

When done right, your Facebook ads reporting transforms into a powerful tool for decision-making. Your clients can get the most value and implement real-time decisions to accomplish their goals.

Maximize campaign ROI with our Facebook advertising reporting tool

Speed and time define your agency’s success. Create data-driven Facebook Ads reports (Meta ads report) with our intuitive Facebook Ads reporting tool. Since you can streamline everything under a single Facebook ads dashboard, you can transform your reporting insights into ROI opportunities and prove your worth to your clients.

Whether you’re tracking Facebook ads metrics, visualizing trends, or optimizing ROI, our Facebook advertising reporting tool empowers you to build powerful Facebook ads reports that drive business growth. As a data-driven marketer, you can use such clear campaign insights to craft stunning client reports and build impactful marketing strategies.

Create actionable Facebook ads reports using Two Minute Reports

Now it is time to get started with your first Facebook ads (Meta ads) report. You just have to connect one (or multiple) client accounts to Google Sheets or Looker Studio, pull important KPIs, understand key attributions, and create custom Facebook Ads reports, skipping the analysis paralysis.

Manually tracking and reporting Facebook campaign insights is a thing of the past. Create real-time Facebook ads dashboard, evaluate campaign effectiveness, and align KPIs to boost profitability and conversions. Automate Facebook Ads reporting and remove the guesswork.

Frequently Asked Questions

How to track Facebook campaign performance?

With Two Minute Reports’ Facebook ad connector, you can integrate multiple client accounts in your reporting dashboard, extract crucial KPIs, build custom Facebook ads dashboards, and send meaningful Facebook advertising reports to your clients to make strategic business decisions.

How to streamline Facebook ad reports for clients?

You can streamline Facebook ad reports for clients by creating one (or more) Facebook advertising dashboards. By bringing critical Facebook ads KPIs under a single dashboard, you can unify campaign insights and optimize meta ads reporting with trusted insights that matter.

Is Facebook ads manager free?

Yes, it is free to use. You can create and manage ads on desktop and mobile. You’re only charged for the ads based on the bids/budget you set.

Which key metrics and KPIs should your Meta Ads dashboard include?

It differs based on your (client’s) Facebook campaign goals. However, you can include key KPIs such as impressions, reach, CTR, CPC, result rate, amount spent, and ROAS in your meta ads dashboard to streamline and optimize your campaign outcome.

How do I create a report from Facebook ads?

Utilize our Two Minute Reports Google Sheets add-on or our Looker Studio connector to seamlessly integrate and retrieve data from Facebook Ads. Leverage this data to curate tailored Facebook ads reports that align with your specific analytical requirements.

How to do Facebook ads reporting?

Leverage Two Minute Reports to extract and curate data tailored to your analytical requirements. This approach enables the generation of bespoke Facebook ads reports, facilitating precise and insightful analysis aligned with your specific use case.

How do I automate Facebook ads reports?

Our "Schedule Refresh" feature enables automatic execution of queries, ensuring your Facebook ads reports are regularly updated without manual intervention. This functionality streamlines data management, providing you with the most current information effortlessly.

What tool is used to monitor Facebook ads?

To effectively monitor data from Facebook advertising campaigns, one can utilize the Two Minute Reports add-on for Google Sheets or the Looker Studio connector. These tools offer sophisticated solutions for data analysis and visualization, enabling users to harness insights and optimize their advertising strategies efficiently.