Mastering Apple Search Ads Made Easy With Our Reporting Tool

Streamline Apple Search Ads insights faster than you can say "Good Morning, Siri!"

Trusted by 4000+ brands and agencies

Optimize Ad Spend with Apple Search Ads Insights

Automatically collect Apple Search ads performance data for all important KPIs.

Create stunning performance reports in minutes! With Two Minute Reports, directly connect your client's PPC ads accounts and pull real-time metrics such as click-through rate (CTR), conversion rate and other key metrics to your report automatically.

Easily combine Apple Search Ads with data from other sources

Compare and evaluate multiple PPC ads campaign performance for cross-channel insights. Analyze how your clients' marketing channels are performing and optimize. Learn all about your target audience's demographics and increase engagement rates.

Keep clients in the loop with automated reporting

Transparency is the foundation of lasting client-agency relationships. Set up automated email reporting cadence, share a live link to Apple Search Ads report and automate reports to ensure your clients are always up-to-date on their performance.

Are you ready to get the Reports done in Two minutes?

Start your free trial Check price

Get the Apple Search Ads insights you need

Performance

Maximize your ad performance with insights from Apple Search Ads. Monitor your impressions, taps, installs, TTR, and conversion rate to gauge user engagement. Use average CPA and CPT to optimize your ad spend while tracking your total campaign spend. Analyze the data for improved operations and to increase your app's downloads.

Install Type

Gain insight into your app's performance by analyzing your install type metrics. Discover how many new downloads and redownloads you received, as well as how many users had limited ad tracking on or off during installation. Use this information to optimize your ad targeting and drive more successful installs.

Time

Analyze your Apple Search Ads performance by year, month, week, or day to gain insights into seasonal trends or changes in user behavior over time. Use this information to improve ad targeting and optimize your budget for maximum ROI. Don't overlook the small details - even the start date of the week can impact performance!

Account

Identify your Apple Search Ads account with its ID and name. Understand your account's currency and make better decisions for your ads. Keep track of your budget in real-time and modify your budget for better results. Plan your ad strategies and align them with your budget using these insights.

Campaign

Analyze Apple Search Ads data by campaign ID, name, and status to optimize campaign performance. Use serving, display status, country or region targeting, and ad channel type to improve ad delivery. Review supply sources for added insights. Keep an eye on changes in serving status and the reasons behind them.

Ad Group

Analyze Apple Search Ads ad group metrics to optimize your campaigns. Understand ad group status, serving status, display status, and default bid amount to make informed decisions. Utilize creation date time to track performance changes over time. Improve campaign performance and drive results with data-driven insights.

Identify Apple Search Ads ad performance with Ad ID, Ad language, Creative ID, Ad name, and Creative type. Monitor campaign progress with Ad status, Ad display status, Ad display state reasons, Is ad deleted, and Ad creation date. Utilize these insights to make data-driven decisions and improve ad operations.

Keyword

Track keyword performance, identify keyword IDs, monitor keyword display status and bid amounts with Apple Search Ads. These insights can help optimize your ad campaign, improve keyword targeting, and achieve a higher ROI. Use these metrics to refine ad groups and boost conversions.

Search Term

Analyze which search terms received the most clicks, impressions, and conversions to understand how customers are discovering your app. Use this data to optimize your automatic and manual search terms for better performance. Identify match types that drive the highest ROI and adjust bids accordingly for cost-effective advertising.

See all the Apple Search Ads metrics and dimensions we support

Destinations

Google Sheets

Create always live, interactive, cross-channel dashboards in Looker Studio and securely share them with your Internal and External users. Create custom landing pages with Omega .

Learn More

Looker Studio

Get Unlimited Insights from your Marketing Data right within your Google Sheets Spreadsheet and monitor your metrics like a hawk. Create custom landing pages with Omega

Learn More

Why choose Two Minute Reports?

Automate Reports. Save Time

Ditch manual reports & dashboards! Automate them in minutes and save hundreds of hours. Effortlessly pull data from over 30 marketing sources to gain valuable insights and impress clients.

Grow Revenue

Maximize client revenue and yours. Discover hidden opportunities to boost growth and stop wasting money on ineffective campaigns. Focus on what works and ditch the guesswork

Transition from Manual

Enhance client reporting experience with professional, white-labeled reports and stunning predefined templates.

Maximize multi-source Insights.

Effortlessly pull data from over 30 marketing sources to gain valuable and actionable insights.

Build Custom Reports

Create reports that matches your brand's requirement. Customise with personalised logo, colour schemes and more!

Feel secure with TMR

Built with advanced security features, ensure your data is secure including encryption, access controls and more.

"Overall, this is a highly potent software that takes your reporting and analytics to the next level. It is easy to integrate and use this software so that you can start using it quickly."
JonathanCEO
"The software is great, very easy to use and does the same as other softwares which charge you x20 its cost."
DiegoDigital Marketing and Web Design
"They have a good choice of connectors. For ecommerces, they do most social media, GA (better than Google's), Shopify, Amazon, Klaviyo. In short, everything we need."
Fanny MarcouxWeb Analytics Consultant
"Two Minute Reports does exactly what it says - it makes it extremely quick and easy to create reports."
MarcCTO

Frequently Asked Questions

What do Apple Search Ads do?

Apple Search Ads promotes your newly launched mobile app to the 650 million users who use the app store. With Apple Search Ads, you can use flexible campaign management and multiple ad placements, garnering significant impressions and app downloads.

How to create a custom report in Apple Search Ads?

To create a custom report, click on the custom reports link in the upper right corner of your Apple’s campaign dashboard, ad groups dashboard, ad dashboard, or keywords tab. Next, navigate to the custom reports page to create a new report, access your previous reports, and check the status. Alternatively, if you wish to generate ad reports outside the Apple platform, consider Two Minute Reports. You can automatically pull key metrics, analyze cross-channel insights, and build stunning reports to get a centralized view of your app campaign performance.

Where are Apple Search Ads shown?

You can promote your Apple app campaign across four different placements to increase downloads: the today tab, the search tab, the search results tab, and the product pages. However, remember that some app categories are not eligible to run on certain ad placements due to Apple's policies and restrictions, which vary by country or region.

What is the average conversion rate for Apple Search Ads?

The average conversion rate for Apple Search Ads is more than 60% because Apple uses innovative technology that matches the user's search terms with the promoted app.