How to get Amazon Ads data into Google Sheets?

With Two Minute Reports Amazon Ads Connector, you can centralize ad accounts, extract real-time KPIs, and make informed decisions with encrypted data security. Now let me explain how to connect your Amazon Ads data in Google Sheets via TMR.

Step 1: Install and Launch Two Minute Reports 

Here’s a step-by-step tutorial on how to install TMR in Google Sheets: How to install TMR in Google Sheets?

Once done, connect your Amazon Ads account with Two Minute Reports to extract your ad performance data on Google Sheets.

Step 2: Create a new Connection to streamline Amazon Ads accounts

A Connection is a link between the data source and the Connector. For example, you must use the Amazon Ads Connector to create a new Connection with your Amazon Ads account to get data from Amazon Ads.
  • Click Menu at the top left of the sidebar to navigate to the Connections section. Next, click Add to create a new Connection.

  • The “Adding new Connection” dialog box appears. Here, you can perform three key steps to access your client’s Amazon Ads accounts.
    • Selecting the Amazon Ads Connector
    • Authentication 
    • Enabling respective accounts with Amazon Ads Connector

Select Amazon Ads Connector from the list of options. Next, authorize your Connection by specifying your login credentials.

  • Once you’ve successfully authenticated, you’ll see a screen displaying your Account name, ID, Connection name, Status, and Speedboost, as shown below:
  • Enable the accounts for which you want to run queries. Once enabled, Speedboost is automatically activated, allowing you to retrieve relevant Amazon Ads data within seconds once the Warm up is complete. Please note that you cannot run queries from disabled and Warm up incomplete accounts.   

Once an account is enabled, Speedboost performs two functions:

  1. Warm up – Prepares your account for faster data retrieval by caching your historical data. 
  2. Periodic sync – Ensures your data stays updated automatically at regular intervals.

Ensure warm up is finished before running queries for Amazon Ads accounts.

Note: You can only fetch Amazon Ads data for the last 60 days

Once you’ve enabled the associated accounts, you can hit “Refresh Connections” to ensure the connected accounts are reflected in the TMR sidebar.

And that’s it. You can now extract Amazon Ads KPIs in Google Sheets to gain actionable insights.

Step 3: Fetching Amazon Ads data to Google Sheets

To pull Amazon Ads performance data, you must create a new query by navigating to the Data Queries section. 

Click Add and choose the respective Amazon Ads accounts to analyze your ad performance. You can manage multiple clients’ accounts under one roof. Simply select one or more accounts to analyze and gather insights.

Alternatively, navigate to the Clients section. Add your client and map their corresponding Amazon Ads account.

Click on “Manage Clients” and map the necessary account details. Once done, click “Save & Close” to save your client’s details for future reference.

Note: To save time, you can add multiple clients and map their respective ad accounts. You can get a unified view of your client campaigns and track critical metrics in a centralized dashboard. For further information, please read our guide – How to Create Queries Using Clients?

Next, add the Amazon Ads metrics and dimensions you want to analyze. Once done, select the date range for which you want to analyze ad performance.

Next, you have to configure your data reporting by choosing how to customize it.

It would be best to customize your data reporting by selecting the relevant fields and choosing whether to sort them in ascending or descending order. You can also apply custom filters to display only the necessary information.

Once you finish the above steps, click Run Query to visualize the output.

Now, you can use different Google Sheet features, such as pivot table and VLOOKUP(), to extract critical insights and build charts to visualize your Amazon Ad performance.

Pro TMR Tip: Run all your queries directly from the Extensions menu on your Google Sheets. Go to Extensions > Two Minute Reports > choose your desired quick action.

Step 4: (Optional) Get automatic data updates via Schedule Refresh

Once you create a report in Google Sheets, you can schedule automatic updates to get updated data. This feature is convenient for sending emails or refreshing your spreadsheets with live data and using them as a dashboard.

Under the email section, you can enter the recipient’s email ID and save the new schedule.

You can also choose to specify the reporting format. You can insert the sheet content in the email body, attach the selected sheet as a PDF or Excel, or attach the spreadsheet as an Excel file.

Two Minute Reports’ Schedule Refresh feature has further capabilities. Continue reading about this feature: How to Refresh Data Automatically in Google Sheets.

We hope you found this guide helpful. If you have any questions, please get in touch with our support team via chat or support@twominutereports.com.

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