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Google Ad ManagerAmazon Vendor Central Metrics and Dimensions
Field group | Field | Type | Data type | Description |
|---|---|---|---|---|
| Sales (manufacturing) | Ordered revenue | METRIC | CURRENCY | Revenue from customer orders, adjusted for cancellations and returns |
| Sales (manufacturing) | Ordered units | METRIC | INTEGER | Number of units ordered by customers, adjusted for cancellations and returns |
| Sales (manufacturing) | Shipped revenue | METRIC | CURRENCY | Revenue from units shipped to customers, adjusted for returns |
| Sales (manufacturing) | Shipped COGS | METRIC | CURRENCY | Cost of goods sold for units shipped to customers |
| Sales (manufacturing) | Shipped units | METRIC | INTEGER | Number of units shipped to customers |
| Sales (manufacturing) | Customer returns | METRIC | INTEGER | Number of units returned by customers |
| Sales (sourcing) | Shipped revenue | METRIC | CURRENCY | Revenue from units shipped to customers, adjusted for returns |
| Sales (sourcing) | Shipped COGS | METRIC | CURRENCY | Cost of goods sold for units shipped to customers |
| Sales (sourcing) | Shipped units | METRIC | INTEGER | Number of units shipped to customers |
| Sales (sourcing) | Customer returns | METRIC | INTEGER | Number of units returned by customers |
| Traffic | Glance views | METRIC | INTEGER | Number of customer views of the product detail page |
| Inventory (manufacturing) | Net received inventory cost | METRIC | CURRENCY | Cost of inventory received by Amazon, less returns to the vendor |
| Inventory (manufacturing) | Net received inventory units | METRIC | INTEGER | Units received by Amazon, less units returned to the vendor |
| Inventory (manufacturing) | Open purchase order units | METRIC | INTEGER | Confirmed purchase order units not yet delivered |
| Inventory (manufacturing) | Unfilled customer ordered units | METRIC | INTEGER | Units ordered by customers that have not yet shipped |
| Inventory (manufacturing) | Sellable on hand inventory cost | METRIC | CURRENCY | Cost of sellable inventory held in Amazon fulfilment centres |
| Inventory (manufacturing) | Sellable on hand inventory units | METRIC | INTEGER | Units of sellable inventory held in Amazon fulfilment centres |
| Inventory (manufacturing) | Unsellable on hand inventory cost | METRIC | CURRENCY | Cost of unsellable inventory held in Amazon fulfilment centres |
| Inventory (manufacturing) | Unsellable on hand inventory units | METRIC | INTEGER | Units of unsellable inventory held in Amazon fulfilment centres |
| Inventory (manufacturing) | Aged 90+ days sellable inventory cost | METRIC | CURRENCY | Cost of sellable inventory held for more than 90 days |
| Inventory (manufacturing) | Aged 90+ days sellable inventory units | METRIC | INTEGER | Units of sellable inventory held for more than 90 days |
| Inventory (manufacturing) | Unhealthy inventory cost | METRIC | CURRENCY | Cost of inventory in excess of forecasted demand |
| Inventory (manufacturing) | Unhealthy inventory units | METRIC | INTEGER | Units of inventory in excess of forecasted demand |
| Inventory (manufacturing) | Average vendor lead time (days) | METRIC | FLOAT | Average days between purchase order submission and receipt at a fulfilment centre |
| Inventory (manufacturing) | Vendor confirmation rate | METRIC | RATIO | Units confirmed by the vendor divided by units Amazon requested |
| Inventory (manufacturing) | Sell through rate | METRIC | RATIO | Units shipped divided by opening inventory plus receipts |
| Inventory (sourcing) | Net received inventory cost | METRIC | CURRENCY | Cost of inventory received by Amazon, less returns to the vendor |
| Inventory (sourcing) | Net received inventory units | METRIC | INTEGER | Units received by Amazon, less units returned to the vendor |
| Inventory (sourcing) | Open purchase order units | METRIC | INTEGER | Confirmed purchase order units not yet delivered |
| Inventory (sourcing) | Unfilled customer ordered units | METRIC | INTEGER | Units ordered by customers that have not yet shipped |
| Inventory (sourcing) | Sellable on hand inventory cost | METRIC | CURRENCY | Cost of sellable inventory held in Amazon fulfilment centres |
| Inventory (sourcing) | Sellable on hand inventory units | METRIC | INTEGER | Units of sellable inventory held in Amazon fulfilment centres |
| Inventory (sourcing) | Unsellable on hand inventory cost | METRIC | CURRENCY | Cost of unsellable inventory held in Amazon fulfilment centres |
| Inventory (sourcing) | Unsellable on hand inventory units | METRIC | INTEGER | Units of unsellable inventory held in Amazon fulfilment centres |
| Inventory (sourcing) | Aged 90+ days sellable inventory cost | METRIC | CURRENCY | Cost of sellable inventory held for more than 90 days |
| Inventory (sourcing) | Aged 90+ days sellable inventory units | METRIC | INTEGER | Units of sellable inventory held for more than 90 days |
| Inventory (sourcing) | Unhealthy inventory cost | METRIC | CURRENCY | Cost of inventory in excess of forecasted demand |
| Inventory (sourcing) | Unhealthy inventory units | METRIC | INTEGER | Units of inventory in excess of forecasted demand |
| Inventory (sourcing) | Average vendor lead time (days) | METRIC | FLOAT | Average days between purchase order submission and receipt at a fulfilment centre |
| Inventory (sourcing) | Vendor confirmation rate | METRIC | RATIO | Units confirmed by the vendor divided by units Amazon requested |
| Inventory (sourcing) | Sell through rate | METRIC | RATIO | Units shipped divided by opening inventory plus receipts |
| Margin | Net pure product margin | METRIC | RATIO | (Product revenue - product COGS - vendor funded coop) divided by product revenue, as a ratio between 0 and 1 |
| Forecasting | Mean forecast units | METRIC | FLOAT | Average units Amazon forecasts for the period |
| Forecasting | P70 forecast units | METRIC | FLOAT | Units at which there is a 70 percent probability the ASIN will not run out of stock |
| Forecasting | P80 forecast units | METRIC | FLOAT | Units at which there is an 80 percent probability the ASIN will not run out of stock |
| Forecasting | P90 forecast units | METRIC | FLOAT | Units at which there is a 90 percent probability the ASIN will not run out of stock |
| Time | Year | DIMENSION | YEAR | Calendar year |
| Time | Year month | DIMENSION | YEAR_MONTH | Year and month |
| Time | Year month number | DIMENSION | YEAR_MONTH_NUMBER | Year and month as a number |
| Time | Month | DIMENSION | MONTH_NAME | Name of the month |
| Time | Month number | DIMENSION | MONTH | Number of the month |
| Time | Week number(sun - sat) | DIMENSION | WEEK_NUMBER | Week number with weeks starting on Sunday |
| Time | Week number(mon - sun) | DIMENSION | WEEK_ISO_NUMBER | Week number with weeks starting on Monday |
| Time | Week start date(sun - sat) | DIMENSION | WEEK_START_DATE | Start date (Sunday) of the week |
| Time | Week start date(mon - sun) | DIMENSION | WEEK_ISO_START_DATE | Start date (Monday) of the ISO week |
| Time | Date | DIMENSION | DATE | Date of the reporting period, in Pacific Standard Time |
| Vendor | Vendor group ID | DIMENSION | STRING | Identifier of the Amazon vendor group the data belongs to |
| Product | ASIN | DIMENSION | STRING | Amazon Standard Identification Number |
| Marketplace | Marketplace ID | DIMENSION | STRING | Amazon marketplace identifier |
| Marketplace | Marketplace | DIMENSION | STRING | Name of the Amazon marketplace |
| Marketplace | Marketplace country code | DIMENSION | COUNTRY_CODE | ISO country code of the marketplace |
| Marketplace | Currency code | DIMENSION | STRING | ISO 4217 currency code of the monetary values |
| Forecast period | Forecast generation date | DIMENSION | DATE | Date the forecast was generated by Amazon |
| Forecast period | Forecast start date | DIMENSION | DATE | First date of the forecasted period, inclusive |
| Forecast period | Forecast end date | DIMENSION | DATE | Last date of the forecasted period, inclusive |
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