LinkedIn Pages Metrics and Dimensions

Field group
Field
Type
Data type
Description
FollowersNew followers
METRIC
INTEGERNew total followers, organic + paid, for a provided date range
FollowersNew organic followers
METRIC
INTEGERFollowers gained by organic means.
FollowersTotal followers
METRIC
INTEGERTotal followers of the company page (organic + paid), since it was created. Excludes people who have unfollowed the page.
FollowersNew sponsored followers
METRIC
INTEGERFollowers gained by means of ads or sponsored content.
PerformanceEngagement rate
METRIC
RATIONumber of organic clicks, likes, comments, and shares over impressions.
PerformanceEngagements
METRIC
INTEGERTotal Number of engagements
PerformanceShares
METRIC
INTEGERTotal Number of shares
PerformanceClicks
METRIC
INTEGERTotal Number of clicks on post
PerformanceLikes
METRIC
INTEGERTotal Number of likes on post
PerformanceImpressions
METRIC
INTEGERTotal Number of impressions on the post
PerformanceComments
METRIC
INTEGERTotal Number of first level comments on the post
PerformanceReach
METRIC
INTEGERTotal Number of unique impressions on the post
Lifetime performanceLifetime engagement rate
METRIC
RATIONumber of organic clicks, likes, comments, and shares over impressions.
Lifetime performanceLifetime engagements
METRIC
INTEGERTotal Number of engagements
Lifetime performanceLifetime shares
METRIC
INTEGERTotal Number of shares
Lifetime performanceLifetime clicks
METRIC
INTEGERTotal Number of clicks on post
Lifetime performanceLifetime likes
METRIC
INTEGERTotal Number of likes on post
Lifetime performanceLifetime impressions
METRIC
INTEGERTotal Number of impressions on the post
Lifetime performanceLifetime comments
METRIC
INTEGERTotal Number of first level comments on the post
Lifetime performanceLifetime reach
METRIC
INTEGERTotal Number of unique impressions on the post
Lifetime page viewsLifetime page views
METRIC
INTEGERTotal count of page views, i.e. all pages from a desktop or a mobile device, from the creation of the page.
Lifetime page viewsLifetime careers page views
METRIC
INTEGERTotal count of Careers page views, from the creation of the page.
Lifetime page viewsLifetime careers page views (desktop)
METRIC
INTEGERTotal count of Careers page views from a desktop, from the creation of the page.
Lifetime page viewsLifetime careers page views (mobile)
METRIC
INTEGERTotal count of Careers page views from a mobile device, from the creation of the page.
Lifetime page viewsLifetime products page views (mobile)
METRIC
INTEGERTotal count of Products page views from a mobile device, from the creation of the page.
Lifetime page viewsLifetime people page views (mobile)
METRIC
INTEGERTotal count of People page views from a mobile device, from the creation of the page.
Lifetime page viewsLifetime overview page views (mobile)
METRIC
INTEGERTotal count of Overview page views from a mobile device, from the creation of the page.
Lifetime page viewsLifetime life at page views (mobile)
METRIC
INTEGERTotal count of Life At page views from a mobile device, from the creation of the page.
Lifetime page viewsLifetime jobs page views (mobile)
METRIC
INTEGERTotal count of Jobs page views from a mobile device, from the creation of the page.
Lifetime page viewsLifetime insights page views (mobile)
METRIC
INTEGERTotal count of Insights page views from a mobile device, from the creation of the page.
Lifetime page viewsLifetime about page views (mobile)
METRIC
INTEGERTotal count of About page views from a mobile device, from the creation of the page.
Lifetime page viewsLifetime products page views (desktop)
METRIC
INTEGERTotal count of Products page views from a desktop, from the creation of the page.
Lifetime page viewsLifetime people page views (desktop)
METRIC
INTEGERTotal count of People page views from a desktop, from the creation of the page.
Lifetime page viewsLifetime overview page views (desktop)
METRIC
INTEGERTotal count of Overview page views from a desktop, from the creation of the page.
Lifetime page viewsLifetime life at page views (desktop)
METRIC
INTEGERTotal count of Life At page views from a desktop, from the creation of the page.
Lifetime page viewsLifetime jobs page views (desktop)
METRIC
INTEGERTotal count of Jobs page views from a desktop, from the creation of the page.
Lifetime page viewsLifetime insights page views (desktop)
METRIC
INTEGERTotal count of Insights page views from a desktop, from the creation of the page.
Lifetime page viewsLifetime about page views (desktop)
METRIC
INTEGERTotal count of About page views from a desktop, from the creation of the page.
Lifetime page viewsLifetime products page views
METRIC
INTEGERTotal count of Products page views, from the creation of the page.
Lifetime page viewsLifetime people page views
METRIC
INTEGERTotal count of People page views, from the creation of the page.
Lifetime page viewsLifetime overview page views
METRIC
INTEGERTotal count of Overview page views, from the creation of the page.
Lifetime page viewsLifetime life at page views
METRIC
INTEGERTotal count of Life At page views, from the creation of the page.
Lifetime page viewsLifetime jobs page views
METRIC
INTEGERTotal count of Jobs page views, from the creation of the page.
Lifetime page viewsLifetime insights page views
METRIC
INTEGERTotal count of Insights page views, from the creation of the page.
Lifetime page viewsLifetime about page views
METRIC
INTEGERTotal count of About page views, from the creation of the page.
Lifetime page viewsLifetime page views (mobile)
METRIC
INTEGERTotal count of page views from a mobile device, from the creation of the page.
Lifetime page viewsLifetime page views (desktop)
METRIC
INTEGERTotal count of page views from a desktop, from the creation of the page.
Page viewsPeople page views
METRIC
INTEGERTotal count of People page views.
Page viewsJobs page views
METRIC
INTEGERTotal count of Jobs page views.
Page viewsPage views (mobile)
METRIC
INTEGERTotal count of page views from a mobile device.
Page viewsPage views
METRIC
INTEGERTotal count of page views, i.e. all pages from a desktop or a mobile device.
Page viewsCareers page views
METRIC
INTEGERTotal count of Careers page views.
Page viewsCareers page views (desktop)
METRIC
INTEGERTotal count of Careers page views from a desktop.
Page viewsCareers page views (mobile)
METRIC
INTEGERTotal count of Careers page views from a mobile device.
Page viewsProducts page views (mobile)
METRIC
INTEGERTotal count of Products page views from a mobile device.
Page viewsPeople page views (mobile)
METRIC
INTEGERTotal count of People page views from a mobile device.
Page viewsoverview page views (mobile)
METRIC
INTEGERTotal count of Overview page views from a mobile device.
Page viewsLife at page views (mobile)
METRIC
INTEGERTotal count of Life At page views from a mobile device.
Page viewsJobs page views (mobile)
METRIC
INTEGERTotal count of Jobs page views from a mobile device.
Page viewsInsights page views (mobile)
METRIC
INTEGERTotal count of Insights page views from a mobile device.
Page viewsAbout page views (mobile)
METRIC
INTEGERTotal count of About page views from a mobile device.
Page viewsProducts page views (desktop)
METRIC
INTEGERTotal count of Products page views from a desktop.
Page viewsPeople page views (desktop)
METRIC
INTEGERTotal count of People page views from a desktop.
Page viewsOverview page views (desktop)
METRIC
INTEGERTotal count of Overview page views from a desktop.
Page viewsLife at page views (desktop)
METRIC
INTEGERTotal count of Life At page views from a desktop.
Page viewsJobs page views (desktop)
METRIC
INTEGERTotal count of Jobs page views from a desktop.
Page viewsInsights page views (desktop)
METRIC
INTEGERTotal count of Insights page views from a desktop.
Page viewsAbout page views (desktop)
METRIC
INTEGERTotal count of About page views from a desktop.
Page viewsProducts page views
METRIC
INTEGERTotal count of Products page views.
Page viewsOverview page views
METRIC
INTEGERTotal count of Overview page views.
Page viewsLife at page views
METRIC
INTEGERTotal count of Life At page views.
Page viewsInsights page views
METRIC
INTEGERTotal count of Insights page views.
Page viewsAbout page views
METRIC
INTEGERTotal count of About page views.
Page viewsPage views (desktop)
METRIC
INTEGERTotal count of page views from a desktop.
Unique page viewsUnique careers page views (mobile)
METRIC
INTEGERUnique count of Careers page views from a mobile device. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique products page views (mobile)
METRIC
INTEGERUnique count of Products page views from a mobile device. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique people page views (mobile)
METRIC
INTEGERUnique count of People page views from a mobile device. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique Overview page views (mobile)
METRIC
INTEGERUnique count of Overview page views from a mobile device. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique life at page views (mobile)
METRIC
INTEGERUnique count of Life At page views from a mobile device. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique jobs page views (mobile)
METRIC
INTEGERUnique count of Jobs page views from a mobile device. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique insights page views (mobile)
METRIC
INTEGERUnique count of Insights page views from a mobile device. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique about page views (mobile)
METRIC
INTEGERUnique count of About page views from a mobile device. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique careers page views (desktop)
METRIC
INTEGERUnique count of Careers page views from a desktop. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique careers page views
METRIC
INTEGERUnique count of Careers page views. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique products page views (desktop)
METRIC
INTEGERUnique count of Products page views from a desktop. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique people page views (desktop)
METRIC
INTEGERUnique count of People page views from a desktop. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique overview page views (desktop)
METRIC
INTEGERUnique count of Overview page views from a desktop. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique life at page views (desktop)
METRIC
INTEGERUnique count of Life At page views from a desktop. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique jobs page views (desktop)
METRIC
INTEGERUnique count of Jobs page views from a desktop. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique insights page views (desktop)
METRIC
INTEGERUnique count of Insights page views from a desktop. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique about page views (desktop)
METRIC
INTEGERUnique count of About page views from a desktop. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique products page views
METRIC
INTEGERUnique count of Products page views. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique people page views
METRIC
INTEGERUnique count of People page views. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique overview page views
METRIC
INTEGERUnique count of Overview page views. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique life at page views
METRIC
INTEGERUnique count of Life At page views. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique jobs page views
METRIC
INTEGERUnique count of Jobs page views. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique insights page views
METRIC
INTEGERUnique count of Insights page views. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique page views (desktop)
METRIC
INTEGERUnique count of all page views from a desktop. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique Page views (mobile)
METRIC
INTEGERUnique count of all page views from a mobile device. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique page views
METRIC
INTEGERUnique count of all page views, i.e. all pages from a desktop or a mobile device. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Unique page viewsUnique about page views
METRIC
INTEGERUnique count of About page views. Unique visitors are calculated daily and are not de-duplicated over multiple days.
Careers page clicksCareers page banner promo clicks
METRIC
INTEGERNumber of clicks on the banner promo on the careers page.
Careers page clicksCareers page employees clicks
METRIC
INTEGERNumber of clicks on the employees section on the careers page.
Careers page clicksCareers page employees clicks (mobile)
METRIC
INTEGERNumber of clicks on the employees section on the careers page from a mobile device.
Careers page clicksCareers page promo links clicks
METRIC
INTEGERNumber of clicks on the promo links on the careers page.
Careers page clicksCareers page promo links clicks (mobile)
METRIC
INTEGERNumber of clicks on the promo links on the careers page from a mobile device.
Careers page clicksCareers page jobs clicks
METRIC
INTEGERNumber of clicks on the jobs section on the careers page.
Careers page clicksCareers page jobs clicks (mobile)
METRIC
INTEGERNumber of clicks on the jobs section on the careers page from a mobile device
Custom button clicksCustom button clicks
METRIC
INTEGERTotal Number of clicks on the custom button.
Custom button clicksView website button clicks (desktop)
METRIC
INTEGERTotal Number of clicks on the view website button from desktop.
Custom button clicksContact us button clicks (desktop)
METRIC
INTEGERTotal Number of clicks on the custom button from a desktop.
Custom button clicksRegister button clicks (desktop)
METRIC
INTEGERTotal Number of clicks on the register button from desktop.
Custom button clicksSign up button clicks (desktop)
METRIC
INTEGERTotal Number of clicks on the sign up button from a desktop.
Custom button clicksLearn more button clicks (desktop)
METRIC
INTEGERTotal Number of clicks on the learn more button from desktop.
Custom button clicksView website button clicks (mobile)
METRIC
INTEGERTotal Number of clicks on the view website button from mobile device.
Custom button clicksContact us button clicks (mobile)
METRIC
INTEGERTotal Number of clicks on the custom button from a mobile device.
Custom button clicksRegister button clicks (mobile)
METRIC
INTEGERTotal Number of clicks on the register button from mobile device.
Custom button clicksSign up button clicks (mobile)
METRIC
INTEGERTotal Number of clicks on the sign up button from a mobile device.
Custom button clicksLearn more button clicks (mobile)
METRIC
INTEGERTotal Number of clicks on the learn more button from mobile device.
TimeYear
DIMENSION
YEARMetrics are broken down yearly
TimeYear month
DIMENSION
YEARMONTHMetrics are broken down monthly
TimeYear month number
DIMENSION
YEAR_MONTH_NUMBERMetrics are broken down monthly
TimeMonth
DIMENSION
MONTHNAMEMetrics are broken down monthly
TimeMonth Number
DIMENSION
MONTHMetrics are broken down monthly
TimeWeek number(sun-sat)
DIMENSION
WEEK_NUMBERMetrics are broken down weekly
TimeWeek number(mon-sun)
DIMENSION
WEEK_ISO_NUMBERMetrics are broken down ISO weekly
TimeWeek start date(sun - sat)
DIMENSION
WEEK_START_DATEStart date of the week.
TimeWeek start date(mon - sun)
DIMENSION
WEEK_ISO_START_DATEStart date of the ISO week.
TimeDate
DIMENSION
DATEMetrics are broken down daily
PagesPage name
DIMENSION
STRINGPage name
PagesPage ID
DIMENSION
STRINGPage ID
PagesPage website
DIMENSION
URLPage website
PostsPost URN
DIMENSION
STRINGPost URNs are unique identifiers to entities such as organizations or a person.
PostsPost URL
DIMENSION
URLURL to the LinkedIn post
PostsPost media category
DIMENSION
STRINGMedia category of the post
PostsPost media URL
DIMENSION
IMAGE_URLMedia URL of the post, if exists.
PostsPost text
DIMENSION
STRINGText of the post
PostsPost creation date
DIMENSION
DATEDate the post was created
PostsPost title
DIMENSION
STRINGTitle of the post
DemographicsCompany size
DIMENSION
STRINGApproximate company size of LinkedIn members engaged.
DemographicsIndustry
DIMENSION
STRINGIndustry of LinkedIn members engaged with campaigns.
DemographicsSeniority
DIMENSION
STRINGSeniority of LinkedIn members engaged.
DemographicsAssociation type
DIMENSION
STRINGAssociation, with values of Employee or Non-employee
DemographicsJob function
DIMENSION
STRINGJob function of LinkedIn members engaged.
DemographicsCountry
DIMENSION
COUNTRYCountry of LinkedIn members engaged.
DemographicsRegion
DIMENSION
REGIONRegion of LinkedIn members engaged.